Better than Perfect Časopis od Gerhard Kirchschlaeger

Dizajn Better than Perfect Časopis od dizajnera Gerhard Kirchschlaeger je visoko cijenjeni dobitnik prestižne nagrade 2021 Brončana nagrada A' Design Award u kategoriji Dizajn Štampanih i Objavljenih Medija.

BronzaŠtampa· 2021

Better than Perfect Časopis

autor Gerhard Kirchschlaeger

Klijent: Gerhard Kirchschlaeger

Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Štampa

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Dizajn

O dizajnu Better than Perfect Časopis

Better than Perfect je časopis o hrani koji prenosi internet blog o hrani u štampani oblik. Recepti su kreativni, a opet jednostavni, i svaki recept je predstavljen na dvostranoj stranici sa velikim fotografijama i živopisnom tipografijom. Izgled koristi velikodušan prazan prostor i narušava uobičajene navike posmatranja kako bi stvorio vizuelnu napetost. Časopis ima dimenzije 22 sa 31 centimetar i sadrži 32 stranice. Korišteni su reciklirani brezov papir, digitalna štampa i šivenje koncem. Indeks sastojaka zatvara časopis, a može poslužiti i kao spisak za kupovinu.

Priznanje

O nagradi Brončana nagrada A' Design Award

Better than Perfect Časopis je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Better than Perfect Časopis bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Better than Perfect Časopis sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Iza dizajna

Press komplet

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The main idea: to put an internet food blog on paper.
The recipes are creative yet simple, presented by means of impressive photos and lively typography. The advantages of print over the web are played out haptically and conceptually. The layout plays with and breaks viewing habits, visual tension and surprise accompany the reader through the magazine.
Dimenzije i pakovanje: 22x31 cm, 32 pages, paper cover 300 g/m, paper core 120 g/m, thread stitching
Oznake: Magazine, Photography, Typography
Tehnologija proizvodnje: recycled paper made of birch, hp indigo digital printing
Dizajnerski izazov: A visually influenced magazine that does not get lost in the flood of many cooking magazines. A unique selling point was found through the design and photography.
Istraživanje: Many of us have more time for ourselves at home this year. Your own kitchen will once again become a playground for creativity. The magazine should be a source of inspiration and motivation for more activity at home. Some recipes are very simple and thus have a low entry barrier even for beginners. The original context of a cooking magazine, following a recipe, is being questioned. The aesthetics of the ingredients and the arrangement on the plate are paramount.
Inspiracija: Everything we do or don't do - good and bad taste is always present. One of Austria's most successful food blogs focuses on good taste. And this is what her 5th magazine "better than perfect" is all about.
Trajanje projekta: The project started in july 2020 and finished in december 2020.
Tok rada: The magazine is intended to inspire and encourage you to cook yourself. The range extends from very simple to more demanding recipes - so there is something for everyone. An ingredients index closes the magazine and also serves as a decision-making aid when selecting recipes or as a shopping list.
Patenti: no IP / PATENTS / COPYRIGHTS
Članovi tima: Gerhard Kirchschläger, Karin Stöttinger, Julia Kirchschläger
Autorstvo slika: Photographer Karin Stöttinger