Visions Of Future Interaktivna digitalna instalacija by Inty LLC

Zlato Događaj · 2021

Visions Of Future Interaktivna digitalna instalacija

by Inty LLC

Zlatna nagrada A' Design Award 2021 in Događaj
CLIENT: Alfa-Bank
Estimated Number of Design Views: 111,516
Verification code F9B8A35EEF · Verify this award

View at A' Design Award Press Release

Colors

About Visions Of Future Interaktivna digitalna instalacija

Visions of Future je interaktivna digitalna instalacija kreirana za izložbeni štand. Optički senzori detektuju prisustvo posjetioca i stavljaju ga u središte doživljaja. Pet scenarija sa apstraktnom grafikom u realnom vremenu reproducira se u ciklusu dok posjetilac boravi unutar zone interakcije. Arhitektura kombinuje blokove LED ekrana, staklene blokove, neonska svjetla i okvire sa betonom, staklom i tamnim mat drvetom. Podaci o dubini sa kamere za praćenje pokreta obrađuju se i vizualizuju u realnom vremenu. Instalacija izražava ideju usluga koje okružuju korisnika.

About the Zlatna nagrada A' Design Award

Visions Of Future Interaktivna digitalna instalacija je pobjednik Zlatne nagrade A' Design Award, iznimno prestižnog priznanja koje se dodjeljuje prvorazrednim, čudesnim i izvanrednim dizajnima. Zlatni pobjednici iznimno su inovativne, vrlo vizionarske i blistavo zasljepljujuće kreacije koje odražavaju genij, mudrost i umijeće svojih dizajnera. Očekuje se da Visions Of Future Interaktivna digitalna instalacija bude vrlo hvaljen, trendovski i monumentalan izum koji pruža bezprecedentnu vrijednost. Ovaj dizajn koji je osvojio Zlatnu nagradu A' Design Award spektakularan je, cijenjen projekt koji izuzetno koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Visions Of Future Interaktivna digitalna instalacija stvara snažne osjećaje želje, budi strast, podstiče kreativnost i fascinira nas.

Press Kit

Unique Properties: The design concept takes the user and puts it into the center of the idea. We used optical sensors to create a connection between the user and the digital environment. The architectural approach had a unique feature — a combination of LED screen blocks, glass blocks, neon lights, and frames.
Dimensions & Packaging: We used 2 servers to run the installation. Unity server was processing data from Kinect and transferred it to Ventuz server which was used for real-time visualization and lightboxes control via DMX. Render Layout was configured in a way that the content was rendered in resolution 2880 x 1536 px, 60 fps, and displayed on the video wall with the Full HD resolution without loss of quality.
Tags: Digital art, Interactive installation, Kinect, Alfabank, Computer vision, Silhouette
Production Technology: Architecture: we were focused on mixing different kinds of light sources (screens, lightboxes, and neon signs) together with the textures and materials of the booth (concreed, glass, black mate woods) to get a fresh minimalistic look and feel. Technology: we used a combination of two different software. Unity — to get the depth map from Kinect and Ventuz — for real-time visualization.
Design Challenge: The most complex part of this project was keeping a proper balance between entertainment and conveying an idea. For each scenario, we had to make prototypes and tests to see whether it works or not.
Research: We entered the job, having no other info but the client's message — "as a bank we do not have any unique technologies to show on the exhibition, but we want you to represent us as a bank of future". Our approach was to create 5 manifests, that represent the future in different ways. All manifests were united with the idea that services should be around the user making life more comfortable. We put the user in the center and surround it with 5 interactive scenarios with real-time abstract graphics.
Inspiration: Our task was to represent Alfabank as a bank of the future. We thought that such a bank should surround its client with services that make life more comfortable. We tried to deliver this idea through an interactive experience where the user is the center of everything. Our inspiration comes from the idea itself and computer vision tools that are available today.
Project Duration: Sochi, Russia, 3 days, Forum of Innovative Financial Technologies Finopolis 2018
Operation Flow: Installation is sensitive to the presence of the user. Once it captures the user one of the 5 scenarios is activated randomly. It plays for a certain amount of time and then switches to the next scene. Scenarios are played one by one in a cycle until the user goes out of the interaction area.