School of Journalism CUC Brendovni identitet by Ecust-Creplus Design

School of Journalism CUC Brendovni identitet by Ecust-Creplus Design is a highly esteemed winner of the very prestigious 2021 Brončana nagrada A' Design Award in Dizajn Grafike, Ilustracije i Vizuelne Komunikacije Competition Category.

BronzaGrafika· 2021

School of Journalism CUC Brendovni identitet

by Ecust-Creplus Design

Client: The School of Journalism of Communication University of China

Brončana nagrada A' Design Award Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #121963

View at A' Design Award Press Release Award Badge

Colors

The Design

About School of Journalism CUC Brendovni identitet

Logo Škole novinarstva sačinjen je od paradoksalnog grafičkog prikaza koji se sastoji od dvije knjige orijentirane u različitim smjerovima. Knjige predstavljaju znanje kojim studenti novinarstva trebaju ovladati. Knjige orijentirane u različitim smjerovima koje se međusobno kombinuju ukazuju na to da studenti novinarstva trebaju imati objektivan i pošten profesionalni pogled i stav koji uzima u obzir kako pozitivne tako i negativne aspekte. Istovremeno, ovaj oblik također podsjeća na vrh pera, što simbolizuje kritički duh i oštre vještine pisanja.

The Recognition

About the Brončana nagrada A' Design Award

School of Journalism CUC Brendovni identitet je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da School of Journalism CUC Brendovni identitet bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, nauci, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. School of Journalism CUC Brendovni identitet sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The journalism school of Communication University of China is China's highest educational institution in journalism, As one of journalism school with profound influence in society, the establishment of visual identity system contribute to up its brand value and image.The visual identification image design of journalism school focus on highlight its journalism professional attributes and the education characteristic. The visual effects strive to concise, modern and can reflect the professional connotation and the spirit of journalism school.
Inspiration: Find inspiration from the combination of paradox graphics and books. Paradox graphics represent both positive and negative views and an objective journalist attitude. Books represent knowledge and education. The combination of the two clearly expresses the connotation of journalism school.
Project Duration: Beijing, China
Team Members: Art director:Weimiao Du, Zhuo Ai
Design Director:xiaoling Dai
Creative Director:Shan Hao, YU Wei
Image Credits: photo:I＇often,wu liu,qian yongze(699pic.com)

Read the Press Release