Željezo Grafika · 2023
Q Sky Pilates Identitet brenda
- Željezna nagrada A' Design Award 2023 in Grafika
- CLIENT: Q Sky
- Estimated Number of Design Views: 9,571
- Verification code DA1ABFDF4B · Verify this award
Colors
About Q Sky Pilates Identitet brenda
Q Sky Pilates je identitet brenda kreiran za Pilates studio. Slovo Q je nacrtano kao ptica koja slobodno leti po nebu, povezujući naziv studija s osjećajem lahkoće, slobode i opuštenosti. Pojedinačno slovo funkcionira kao samostalan grafički element, a isto slovo ostaje usklađeno s tipografijom korištenom za puni naziv brenda. Identitet je primijenjen na signalizaciju prostora, sportsku odjeću, čaše za vodu i članske kartice, izrađene digitalnim štampanjem, sitotiskom i vezom. Preciznost boja na svakom materijalu je pažljivo kontrolisana.
About the Željezna nagrada A' Design Award
Q Sky Pilates Identitet brenda je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Q Sky Pilates Identitet brenda bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Q Sky Pilates Identitet brenda se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.
Press Kit
- Unique Properties
- The visual image visualizes the first letter "Q" in English through associative language, like a bird flying freely in the sky, so as to echo the pleasant feeling conveyed by the Qingkong brand and Pilates; when the letter "Q" is presented independently , is a flying bird, and when the brand name is fully expressed, the overall font can still achieve a high degree of uniformity.
- Dimensions & Packaging
- Size according to specific object application
- Tags
- Pilates, sports, fitness, sky, bird
- Production Technology
- Mainly used in space signs and sportswear, water cups, membership cards and other carriers, the technology used is mainly digital printing, silk screen printing, embroidery.
- Design Challenge
- There is not much challenge, mainly because of the test of the fineness of the color on different carriers and the craftsmanship during the application process.
- Research
- Using intuitive visual effects, people perceive industry attributes and a relaxed atmosphere.
- Inspiration
- Pilates brings a sense of lightness, freedom and relaxation, as well as the imaginary of the sky in the name. Therefore, the combination of flying birds and the brand's initial letter "Q" can be used as an independent graphic without excessive design and destruction. The font tone of the overall name.
- Project Duration
- Starting in March 2022, the space will be imported in May, and the items will be produced in August. It will officially open on October 1.
- Operation Flow
- It is mainly based on the physical space display, and the requirements for color and lighting are relatively high, which will be related to people's associations with nature and the sky when they see the logo or visual image.
- Patents
- Trademark holder: Q Sky
- Image Credits
- Design，Feng Lei，2022
