See The Unseen Imerzivna Efemerna Umjetnička Izložba by Inception Cultural and Creative Co,. Ltd

See The Unseen Imerzivna Efemerna Umjetnička Izložba by Inception Cultural and Creative Co,. Ltd is a highly esteemed winner of the very prestigious 2024 Srebrna nagrada A' Design Award in Dizajn Likovnih Umjetnosti i Umjetničkih Instalacija Competition Category.

SrebroLikovna Umjetnost· 2024

See The Unseen Imerzivna Efemerna Umjetnička Izložba

by Inception Cultural and Creative Co,. Ltd

Client: GuangZhou TaiKooHui

Srebrna nagrada A' Design Award Winner in Likovna Umjetnost Category

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Verified Award Winner
Verify Award Status for #159483

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Colors

The Design

About See The Unseen Imerzivna Efemerna Umjetnička Izložba

Kako se približava Lunarna Nova godina, dok većina prihvata vidljiv dizajn zmaja, tim nastoji stvoriti nezaboravno iskustvo zmaja koje podiže maštu posjetilaca i sjećanja na skrivenog zmaja. Kroz partnerstvo sa Penique Productions za CNY događaj u Taikoo Hui Mall-u, integrira umjetničke tehnike i medije kako bi zmaj postao neuhvatljiv koristeći crveni reciklirani film za izradu staklene kutije; ovaj preoblikovani prostor nudi osjećaj neuhvatljive prisutnosti što pojačava uranjanje posjetilaca u koncept zmaja, s ciljem da im donese novogodišnje blagoslove u novo definisanom prostoru tržnog centra.

The Recognition

About the Srebrna nagrada A' Design Award

See The Unseen Imerzivna Efemerna Umjetnička Izložba je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da See The Unseen Imerzivna Efemerna Umjetnička Izložba bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. See The Unseen Imerzivna Efemerna Umjetnička Izložba je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: All around the world, Chinese communities are creating visible dragons, but the uniqueness of 'See the Unseen' lies in concealing the dragon. It is presented on the L3 floor of the mall in transparent glass boxes. Crafted in collaboration with artists using semi-transparent recyclable materials, these red boxes not only capture the imagination but also prompt viewers to contemplate the unseen wonders of the world. Additionally, the red inflatable space is to be seen as the main visual that brings blessings for this dragon new year.
Dimensions & Packaging: L3 GlassBox （33m x 34m)
Inflatable Plastic Color Film. plastic: low density polythene (LDPE)
Tags: Dragon, Glass box, sustainable, ephemeral art, inflatable art, spatial art design, sculpture, balloon, contemporary art
Production Technology: - glass box (inflatable plastic color film)
Inspiration: "See the Unseen" portrays the dragon as an originally invisible entity. Reflecting this mysterious concept, the exhibition area features dragons presented within semi-transparent glass boxes made from recyclable plastic materials, creating an elusive sensation. Constructed by the collaborative artist team Penique Productions using red recyclable coloured film, these glass boxes allow viewers to immerse themselves in the presence of the dragon. Enhanced with lighting either during the night or day, this design not only alters the space in terms of texture, light, atmosphere, and drama but also deepens the contemplation and perception of the dragon as a mystical creature.
Project Duration: Jan 26th - Feb 25th in TaiKooHui GuangZhou, China
Patents: INCEPTION Cultural & Creative Co Ltd.,
Team Members: GuangZhou TaiKoo Hui (Swire Property)
Penique Productions & INCEPTION Cultural & Creative Co Ltd.,