Parawood Verso Drvena zidna umjetnost by Sinem Halli

Parawood Verso Drvena zidna umjetnost by Sinem Halli is a highly esteemed winner of the very prestigious 2025 Željezna nagrada A' Design Award in Dizajn Kućnog Dekora Competition Category.

ŽeljezoKućni Dekor· 2025

Parawood Verso Drvena zidna umjetnost

by Sinem Halli

Client: NeoDeco

Željezna nagrada A' Design Award Winner in Kućni Dekor Category

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Colors

The Design

About Parawood Verso Drvena zidna umjetnost

Parawood Verso pretvara obnovljeno drvo u umjetničke, trodimenzionalne zidne elemente koristeći visokoprecizno lasersko rezanje. Ovaj proces optimizira upotrebu materijala ponovnim korištenjem pozitivnih i negativnih drvenih prostora, osiguravajući nulti otpad. Dizajn bez okvira naglašava prirodnu ljepotu slojevitog drveta, stvarajući dubinu i pokret. Više od ukrasa, predstavlja održivi dizajn, pretvarajući otpad u funkcionalnu, elegantnu umjetnost. Može se postaviti horizontalno, vertikalno ili kombinovati u različitim veličinama za svestrane zidne kompozicije.

The Recognition

About the Željezna nagrada A' Design Award

Parawood Verso Drvena zidna umjetnost je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaralaca. Očekuje se da Parawood Verso Drvena zidna umjetnost bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Parawood Verso Drvena zidna umjetnost se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvaliteta života koja pomažu da svijet postane bolje mjesto.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Parawood Verso Frameless is a sustainable 3D wooden wall art series with layered wood construction and gradient coloring for depth. Unlike traditional framed designs, its frameless structure enhances immersion. What sets it apart is its zero-waste approach - crafted from repurposed offcuts of the Parawood Framed collection. Versatile in display, it can be arranged horizontally, vertically, or in customizable compositions, blending ecological responsibility with artistic innovation.
Dimensions & Packaging: Our product is available in three different sizes:

521 x 356 x 50 mm
686 x 457 x 50 mm
914 x 622 x 50 mm

These dimensions offer flexibility to suit various usage scenarios and spaces.
Tags: wood wall art, sustainable art, parametric art, 3D panel, versatile use, Stained Birch Plywood Layers, abstract wall decor
Production Technology: Parawood Verso Frameless is crafted using high-precision laser cutting, optimizing both positive and negative spaces for zero waste. Stained birch plywood is carefully polished and layered to create depth while preserving natural texture. To enhance sustainability, leftover materials from the Parawood Framed series are repurposed, ensuring efficiency, durability, and refined aesthetics.
Design Challenge: The main challenge was achieving zero-waste production while maintaining artistic integrity and structural stability. Precise laser-cutting was essential to create complementary pieces without disrupting visual harmony. Balancing sustainability with scalable production was another hurdle, as wood grain variations and laser-cutting constraints affected consistency. These challenges were addressed through prototyping, refining cut patterns, and optimizing layering techniques, resulting in a modular, adaptable artwork.
Research: This research focused on sustainable design by maximizing material efficiency and minimizing waste. A prototyping-based approach with laser-cutting technology was used to refine a zero-waste production method. The study analyzed how both positive and negative spaces in wooden sheets could be utilized. No human participants were involved, as the focus was on production optimization. Results confirmed that the method eliminates waste while preserving structural integrity and aesthetics, demonstrating the potential of zero-waste strategies in product design.
Inspiration: Inspired by the organic harmony of nature, Parawood Verso Frameless reflects the structure and movement of leaves. The goal was to translate this natural balance into a sustainable artwork while minimizing material waste. Repurposing surplus wood from the Parawood Framed series, the design merges ecological responsibility with craftsmanship, transforming discarded materials into functional, waste-free art.
Project Duration: The project commenced development in September 2022 in Istanbul, and the first prototype of the series was approved in September 2023. As of May 2024, the current version has been further developed.
Operation Flow: Parawood Verso Frameless is designed for versatility and engagement. Its layered wood structure creates a 3D effect, drawing attention to depth and natural beauty. The frameless design allows flexible display, both horizontally and vertically, or in custom compositions. The smooth, polished surface invites touch, enhancing the connection between the artwork and its surroundings. This design transforms spaces by offering a dynamic and immersive visual experience.
Patents: not registered yet
Team Members: Designer: Sinem Hallı
Project owner: Emrah Somel
Image Credits: Photographer: Erkan Ayan, Parawood series, 2024