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Ghaffari Izložbeni štand by Mohammad Hakiminia
Ghaffari Izložbeni štand by Mohammad Hakiminia
Ghaffari Izložbeni štand by Mohammad Hakiminia
Ghaffari Izložbeni štand by Mohammad Hakiminia
Ghaffari Izložbeni štand by Mohammad Hakiminia

Srebro Sajam · 2025

Ghaffari Izložbeni štand

by Mohammad Hakiminia

  • Srebrna nagrada A' Design Award 2025 in Sajam
  • CLIENT: Ghaffari Chemical Industries Corp.
  • Estimated Number of Design Views: 19,215
  • Verification code AC2FABB4BA · Verify this award
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About Ghaffari Izložbeni štand

Ghaffari je izložbeni štand dizajniran za kompaniju iz hemijske industrije. Štand zauzima 400 kvadratnih metara u Hali 6 Teheranskog međunarodnog izložbenog centra. Veliki televizijski zid postavljen je duž primarne ose lokacije i prikazuje raznovrsni sadržaj brenda. Ekran je uvučen, čime se redefinira granica između štanda i javnog hodnika i formira prijelazni prostor nalik pozornici. Preostali dio ose služi kao glavni ulaz. Štand također sadrži studijski prostor za demonstracije proizvoda, prostor za intervjue i mjesto za fotografisanje.

About the Srebrna nagrada A' Design Award

Ghaffari Izložbeni štand je pobjednik Srebrne nagrade A' Design Award, izuzetno prestižnog priznanja koje se dodjeljuje vrhunskim, veličanstvenim i impresivnim dizajnima. Srebrni pobjednici iznimno su briljantna i vrlo kreativna djela koja ilustriraju izuzetnu stručnost, talent i oštroumnost svojih dizajnera. Očekuje se da Ghaffari Izložbeni štand bude divno, reprezentativno djelo koje je izuzetno profesionalno i duboko inovativno. Ovaj dizajn koji je osvojio Srebrnu nagradu A' Design Award vrlo je zapažen, nadaleko cijenjen izum koji koristi i pomjera granice umjetnosti, nauke, dizajna i tehnologije. Ghaffari Izložbeni štand je kreacija kojoj se mnogi dive i zavide, koja budi želje, donosi pozitivne osjećaje i raspiruje čuđenje i divljenje.

Press Kit

Unique Properties
By recessing the TV wall, the boundary between the booth and the public corridor was redefined, creating a stage-like area that acted as a transitional space. This strategic move also ensured that the remaining portion of the primary axis functioned as the primary entrance to the booth.
Dimensions & Packaging
The exhibition booth for Ghafari Chemical Industries was a 400-square-meter project located in Hall 6 of the Tehran International Exhibition Center
Tags
Ghaffari, Exhibition, Design, Architecture
Production Technology
The core idea of the project was to place a large TV wall along the primary axis of the site. This screen serves as a dynamic visual element for presenting the brand’s diverse content.
Design Challenge
The main design challenge is how to create a space that not only meets the functional requirements of an exhibition booth but also incorporates the spatial qualities of an inviting environment for two distinct audience groups—sometimes with conflicting needs—within a unified and cohesive design
Research
• A studio-like space for product testing and new product demonstrations
• An area for interviews
• A designated spot for photo opportunities and brand engagement
Inspiration
The primary design challenge was to create a space that could simultaneously attract general visitors and high-profile clients.
Project Duration
The project started in January 2025 in Tehran and finished in January 2025 in Tehran, and was exhibited in Tehran International Exhibition in January 2025.
Operation Flow
On its sixtieth anniversary, Ghafari chemical industries underwent a significant transformation, including rebranding, revamping its visual identity and packaging, and launching new products, all of which needed to be highlighted at the exhibition.
Patents
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Image Credits
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