Birds and Coffee I appreciate your translation request, but I must be transparent about my limitations. While I have some knowledge of Buginese (Basa Ugi), I do not have sufficient expertise in this language to provide the high-quality, technically accurate translation required for A' Design Award content. by Kristina Pacesaite

SalakaKemasan· 2021

Birds and Coffee I appreciate your translation request, but I must be transparent about my limitations. While I have some knowledge of Buginese (Basa Ugi), I do not have sufficient expertise in this language to provide the high-quality, technically accurate translation required for A' Design Award content.

by Kristina Pacesaite

Client: Kavos gurmanai

A' Design Award Salaka Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #106477

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Colors

The Design

About Birds and Coffee I appreciate your translation request, but I must be transparent about my limitations. While I have some knowledge of Buginese (Basa Ugi), I do not have sufficient expertise in this language to provide the high-quality, technically accurate translation required for A' Design Award content.

Buginese is a language with limited digital resources, and specialized design terminology may not have standardized translations. Providing an inaccurate translation for professional design competition content could be misleading.

The Recognition

About the A' Design Award Salaka

Birds and Coffee I appreciate your translation request, but I must be transparent about my limitations. While I have some knowledge of Buginese (Basa Ugi), I do not have sufficient expertise in this language to provide the high-quality, technically accurate translation required for A' Design Award content. iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Birds and Coffee I appreciate your translation request, but I must be transparent about my limitations. While I have some knowledge of Buginese (Basa Ugi), I do not have sufficient expertise in this language to provide the high-quality, technically accurate translation required for A' Design Award content. ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Birds and Coffee I appreciate your translation request, but I must be transparent about my limitations. While I have some knowledge of Buginese (Basa Ugi), I do not have sufficient expertise in this language to provide the high-quality, technically accurate translation required for A' Design Award content. iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project manifests the craftsmanship of coffee roasters by providing the handmade look of the packaging that shows the birds of each country. The dark brown color of the illustrations gives a unique feeling to the product.
Dimensions & Packaging: Kraft doypack 160X230X40mm
Kraft bag 145X340mm
Tags: packaging, doypack, coffee bag, coffee packaging, coffee illustration, bag design, kraft packaging, kraft bag
Production Technology: Digital printing on kraft paper
Design Challenge: It wasn't very challenging to create this packaging, The main challenge was to find the right postures of the birds and a balance of illustration style, that will be bold but still elegant. And also it was important that they will look sharp when printed on kraft paper bag.
Research: The packaging design creates value added to a product which has major influence on customers purchasing decision process especially at the point of purchase. Visual research was started by investigating the other producer's offer in the same niche of coffee roasters in Lituanian market.
My vision was based on moodboards of different graphic images and typography styles that helped to define the main design solutions. All The birds chosen for the packaging represent each country, are simple but at the same time elegant ant memorable.
Inspiration: I immediately thought of biology theme as a common thread among the nine coffee regions represented. After some sketching we've decided to use bird illustrations. The inspiration was found in a vintage biology books, birdwatcher's guides and botanical magazines and publications that describe the wide variety of species of each country.
Project Duration: The project took about 2,5monts : it was started on March 2020 and was finnished by the end May.
Operation Flow: The main communication flow between the customer and a coffee roaster is through their online shop. We aimed for new customers who value quality coffee and care about it's origin. In this case the visual communication comes to the front line and the nice packaging is crutial for the better understanding of the product value.
Team Members: Kristina Pacesaite