Prakrishi Pakkébbu' Buwa Rakko by Vishal Vora

Prakrishi Pakkébbu' Buwa Rakko by Vishal Vora is a highly esteemed winner of the very prestigious 2021 A' Design Award Ulaweng in Desain Kemasan Competition Category.

UlawengKemasan· 2021

Prakrishi Pakkébbu' Buwa Rakko

by Vishal Vora

Client: Prakrishi

A' Design Award Ulaweng Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #117439

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Prakrishi Pakkébbu' Buwa Rakko

Prakrishi iyanaritu séddi rangkaian pakkébbu' untu' buwa rakko iya riébbué untu' pasa India. Désain-é mappaitangngi carita mata polé ri séddi akkarungeng asalamakeng, iya naonroié tungke' buwa rakko ripaita selaku arung ri akkarungenna muto. Pakkébbu'-é monokromatik, na banna buwa rakko-é bawang ricéta' mawwarna, nasaba' iyaro anré-é mancaji poko' paitangngé ri tungke' pakké'. Rangkaian-éwé makkégunai pao' zip lock sibawa paccéta'eng eppa warna. Tungke' pakké' ukkuranna 140 mm sakka'na na 210 mm tanré'na. Akkattana iyanaritu mébbui produk-é manessa sibawa magampang riisseng ri raakang iya penno'é.

The Recognition

About the A' Design Award Ulaweng

Prakrishi Pakkébbu' Buwa Rakko iyanaritu pakoro A' Design Award Ulaweng, pakalebbi iya malompo tongeng iya ripabbere ri desain kelas pammulang, magello sibawa luar biasa. Pakoro Ulaweng iyanaritu karya iya inovatif, visioner sibawa mallangkara, iya mappakita kecerdasan, pangissengeng sibawa keahlian tau mabbuat. Prakrishi Pakkébbu' Buwa Rakko ripakkirangngi mancaji penemuan iya lebbi ripuji, mappabbentuk trend sibawa monumental iya mappabbere nilai iya dena na rilebbi. Desain pakoro A' Design Award Ulaweng iyae iyanaritu karya spektakuler iya ripakalebbi iya malompo pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Prakrishi Pakkébbu' Buwa Rakko mappabbentuk perasaan keinginan iya makkasuwiang, mappatettong passiri, mappogau kreativitas sibawa mappagello.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Challenge was to create range of dry fruit packaging with strong visual narrative meant for Indian market, we created a packaging range with strong visual story of dry fruits on shelf where hundreds of products are fighting for attention.
Dimensions & Packaging: Width 140mm X Height 210mm
Tags: Savoury Snacks, Dry Fruits, Nuts, Healthy Foods, Packaging Design, Communication Design,
Production Technology: Swiss Pack Zip Lock Packaging With 4 Color Printing
Design Challenge: Hardest Part Of This Packaging Was To Crack Right Approach For Design At The Same Time Have A Strong Visual Appeal On Shelf.
Research: Understand the consumer mind set and need of the very market it is going to sell,
Inspiration: Dry Fruit Is King Of Food And Health, There Is One Phrase That We Become What We Eat, When We Eat Healthy Food We Surely Lead A Healthy Life, Our Intended Design Strategy Was To Create A Packaging That Tells A Story of Kingdom Of Health Where Each Dry Fruit Is Depicted As A King Of Its Kingdom, Consumer Will Surely Love To Live In This Kingdom Of Health. We Created A Packaging Range With Strong Shelf Appeal and hook; Monochromatic Packaging With Each Dry Fruit Is Portrayed In Color As Strong Differentiator.
Project Duration: The project started in July 2020 in India and finished in December 2020 in India
Operation Flow: Most challenging part of design is to understand scientific description of people and culture with their custom and habits based on that data entire design exercise took place and we succeeded to connect the consumer emotionally with a clear brand story.
Patents: None
Team Members: Vishal Vora and Team
Image Credits: Vishal Vora and Team