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H900 Primary Function: Pambottoreng Pengering Weluwa' by Xiaomi

H900 Primary Function: Pambottoreng Pengering Weluwa' by Xiaomi is a highly esteemed winner of the very prestigious 2021 A' Design Award Salaka in Desain Kemasan Competition Category.


SalakaKemasan· 2021

H900 Primary Function: Pambottoreng Pengering Weluwa'

by Xiaomi

Client: Xiaomi

A' Design Award Salaka Winner in Kemasan Category

24,373

Verified Award Winner

Verify Award Status for #118672

Colors

The Design

About H900 Primary Function: Pambottoreng Pengering Weluwa'

H900 iyanaritu rancangeng pambottoreng iya ripancaji untu' pengering weluwa'. Iya pambottoreng-e naala pangajarenna polé ri motor iya matterek, impeller, sibawa saluran anging iya rippatettong ri laleng barang-e. Sirkuit laleng iya masussa sibawa saluran anging ripaewa mancaji corak garisi maceko' ri saliweng rupanna. Riakkegunang embossing sibawa laser hot stamping untu' cetta'i iyaé corak-corang. Nasibawang film wenno, saliwenna mappaita gloss wenno iya laingnge ri suddu pakkita iya laingnge. Garisi embossing-e weddi'to ripérasa sibawa lima. Kessi'na iyaé kotak-e 280 mm lebba'na, 102 mm alébureng-na, sibawa 320 mm tanré'na.

The Recognition

About the A' Design Award Salaka

H900 Primary Function: Pambottoreng Pengering Weluwa' iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. H900 Primary Function: Pambottoreng Pengering Weluwa' ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. H900 Primary Function: Pambottoreng Pengering Weluwa' iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The packaging design transfers complex internal circuits into exquisite patterns and uses embossing stamping printing revealing the rich colors.
Dimensions & Packaging
Width280mm x Depth102mm x Height320mm
Tags
hire dyer, packaging, stamping, black, white
Production Technology
In the printing process, the embossed hot stamping laser process is used on the packaging surface, highlighting its low-key and simple industrial design and powerful performance. At the same time, the combination of embossing and different imaginary color films allows the packaging to see rich and different color gloss at different angles, and customers can touch the texture of the embossed lines when they hold it in their hands.
Design Challenge
There are many hair-dyer products on the market. The new product needs to attract customer attention. The challenge is to create a new look for the high-end product line.
Research
Mi Ionic Hair Dryer H900, equipped with a powerful digital motor of 106,000 rpm and 13 impellers producing an ultra high speed of 60m/s, can greatly reduce air pressure loss and take away moisture by the super speed airflow instead of generating high temperature. By a fast frequency of 50 times per second of intelligent temperature control, the real-time temperature adjustment can effectively help to avoid heat damage to your hair.
Inspiration
The packaging design is inspired by the high-performance motor, impeller, and air duct design inside the product. This product has a minimalist appearance design but has a not simple internal structure design such as a high-speed motor, unique heating wire technology, and so on. Therefore, design starts from the internal structure of the product, transforms its complex internal circuits and air ducts into exquisite pattern designs, and uses relatively artistic techniques to reorganize and design the fine lines to reproduce its internal structure.
Project Duration
July 2020 Bejing and finished in November in Beijing, China.
Operation Flow
The packaging design transfers complex internal circuits into exquisite patterns and uses embossing stamping printing revealing the rich colors. With the help of the printing, the packaging presents a restrained luster, neat lines, and a futuristic illusion luster.
Patents
Copyrights belong to Xiaomi, 2021
Team Members
Creative Director: Lu Chen
Graphic Designer: Jiangpeng Su, Dijing Wang
Packaging Structure Designer: Zhizhuang Song
Image Credits
Image #1:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang
Image #2:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang
Image #3:Creative Director Lu Chen, Illustrator Yan NI, Graphic Designer Jiangpeng Su
Image #4:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang
Image #5:Creative Director Lu Chen, Graphic Designer Jiangpeng Su, Dijing Wang

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