Salaka Kemasan · 2022
Neon Zebra Brand Launch Primary Function: Pembungkusang Inung-inungeng
by PepsiCo Design and Innovation
- A' Design Award Salaka 2022 in Kemasan
- Estimated Number of Design Views: 39,662
- Verification code 4B62D7FEAE · Verify this award
Colors
About Neon Zebra Brand Launch Primary Function: Pembungkusang Inung-inungeng
Book Text: Neon Zebra iyanaritu séddi désaing pembungkusang untu' rupa-rupa campurang cocktail. Tungke' kaléng na paket inung-inungeng mappunnai résép inung-inungeng campurang iya déqé' padanna, riasengngé Neon Zebra equation. Iya résépéwé napaitangngi konsuméngngé pékkugi caraé mébbu inung-inungeng campurang sibawa iyaé barang-barangngé. Tungke' kaléng weddingngi mébbu duwa cocktail, ripabbagé-bagé untu' risibawang. Sining gambara garnish iya ripaitangngé silong barang-barangngé simpel, mappaké leppe' lime na mint untu' tambaiwi paddalemenna. Sining garnishéwé pappita selaku grafik dua diménsi iya matedde' iyaré'ga selaku bentu' tellu diménsi, na iya mennang mappatuwoi linona Neon Zebra.
About the A' Design Award Salaka
Neon Zebra Brand Launch Primary Function: Pembungkusang Inung-inungeng iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Neon Zebra Brand Launch Primary Function: Pembungkusang Inung-inungeng ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Neon Zebra Brand Launch Primary Function: Pembungkusang Inung-inungeng iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.
Press Kit
- Unique Properties
- Each can and drink package features a unique mixed drink recipe, called the Neon Zebra equation. It’s the playful way we explain to our consumers how to make the perfect mixed drink with our product. Each can makes two cocktails, perfectly portioned to share. The garnish images we feature alongside Neon Zebra are simple and easy: a lime slice and some mint add depth. In bold 2D graphics or fun 3D forms, these garnishes help to bring the wild Neon Zebra world to life.
- Inspiration
- With at-home cocktail culture on the rise throughout 2020, the mixer category saw 28% growth. There was an opportunity to break into the mixer category with a fresh offering and reach a new generation of consumers with different mixology habits. Enter Neon Zebra, an option that consumers can feel confident enjoying on a night in, or bringing to a party, pre-game, or game night.
