The Language of Emotion and Time Fungsi Utama: Bungkusang Kue by Jiaxin Lv

The Language of Emotion and Time Fungsi Utama: Bungkusang Kue by Jiaxin Lv is a highly esteemed winner of the very prestigious 2023 A' Design Award Tambaga in Desain Kemasan Competition Category.

TambagaKemasan· 2023

The Language of Emotion and Time Fungsi Utama: Bungkusang Kue

by Jiaxin Lv

A' Design Award Tambaga Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #141472

View at A' Design Award Press Release Award Badge

Colors

The Design

About The Language of Emotion and Time Fungsi Utama: Bungkusang Kue

Teks Buku: Basa Perasaang sibawa Wettu iyanaritu desain bungkusang kue iya makkegunaiyangngi bunga mareppa selaku tanra mata-mata kasegerangngi. Séddi kotta bunga iya mattella'é ripasangeng ri yasé'na bungkusangngé sibawa weddingngi ricabbu', ritimpa', enrengngé ripasarang untuk ripakkegunang paimeng. Nasaba bunga-bungaé mekko sibawa marakko, pabbanuwangngé weddingngi mattimbang-timbang aga kuwaé masagalai kuweé. Bungkusang saliweng ripakei polé ri karton makasar iya weddingngé ripakegunang paimeng, na kotta bungaé ripakei polé ri bahang mattella' iya weddingngé mancabbu untuk mangurangi pappake plastik. Battowana bungkusangngé iyanaritu 15 lengka 15 lengka 15 séntiméter. Bunga mareppaé mangganti tampa' pallawa sibawa natambahi bettuwang wettu kuweé riwérékengngi selaku pammasé.

The Recognition

About the A' Design Award Tambaga

The Language of Emotion and Time Fungsi Utama: Bungkusang Kue iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. The Language of Emotion and Time Fungsi Utama: Bungkusang Kue ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. The Language of Emotion and Time Fungsi Utama: Bungkusang Kue mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Flowers reflect the freshness of the cake. Flower language can convey emotions, and express your love, family affection or friendship. When buying or eating cake, users can intuitively perceive whether the cake has expired by observing the fresh state of flowers.
Dimensions & Packaging: The packaging size is 15cm*15cm*15cm
Tags: FRESHER; PACKING; CAKE; FLOWERS
Production Technology: It is made of recyclable hard cardboard shell, and the flower box is made of decomposable transparent material, which further reduces the use of overall plastic in the packaging
Design Challenge: The most difficult part of the design is to think about the relationship between people and things. The designer fully considers how the flowers are integrated with the packaging, and what the flowers and packaging mean for the application scenarios of the product. For this reason, we tried the revision of the first and last five editions. Finalize the existing shape
Research: The design fully explored the packaging structure, and the survey interviewed the opinions of flower lovers and sweet tooth lovers.
Inspiration: People think about the shelf life of food, and use written records to help sense the shelf life of things. Is there a more intuitive visual language, when people wrap flowers with ribbons, why not replace them with real flowers to reduce the use of industrial products and be environmentally friendly. At the same time, the blooming and fading of flowers also helps people perceive the shelf life. Cake as a gift, real flowers have different flower language, representing double blessing
Project Duration: The project started in Xuzhou in December 2021 and the concept work was completed in Xuzhou in May 2022
Operation Flow: The flower box is glued to the top side of the package. Gently pull out the package. The flower box has a cover and can be detached and recycled, which is convenient for users to watch the flowers carefully and keep the flower box for living storage.