Salaka Kemasan · 2023
Prakrishi Pakkebbu Cani'
by Vishal Vora
- A' Design Award Salaka 2023 in Kemasan
- CLIENT: Prakrishi
- Estimated Number of Design Views: 25,211
- Verification code D051A5D44D · Verify this award
Colors
About Prakrishi Pakkebbu Cani'
Prakrishi iyanaritu desain pakkebbu untu' enneng rupa cani' engkae rasana. Rupa produ'na iyaé napalebbangngi merek engkaénna sibawa napatettonngi gaya minimalna sibawa onrong puté maloangna. Séuwa motif ripakkéga polé ri panni' wani mancaji parewa penglihatang poko'na. Motifé mabbéréangngi rupa cani'é identitas mannessa sibawa nabantu pabbalu' pasangngi enneng rasaé ri rakké. Tungke' cani' rilise'i ri laleng botolo kaca iya tanréna 180 milliméter sibawa lebba'na 100 milliméter. Label botolo'é sibawa pattongko tutu'na ricéta ri karettasa puté alang mattekstur.
About the A' Design Award Salaka
Prakrishi Pakkebbu Cani' iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Prakrishi Pakkebbu Cani' ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Prakrishi Pakkebbu Cani' iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.
Press Kit
- Unique Properties
- Range of 6 distinct flavored honeys for the mother brand Prakrishi
The transliteration of bee wings into an aesthetic manner as a visual device that not just creates an eye-catching graphic but also delivers sufficient visual information to the consumer to make an informed decision at the shelf.
the usual lot where we see the insect in its so-called natural (and well, a boring) avatar. But here, the same bee turns into a heart-warming messenger! - Dimensions & Packaging
- Height 180mm X Width 100mm X Width 100mm
- Tags
- Honey, Packaging, Branding, Motif, illustration
- Production Technology
- We have used Glass bottle as a Primary container and bottle label and Lid cover have been printed on Natural white texture paper.
- Design Challenge
- Challenge was to create a product extension for the mother brand Prakrishi - which has several other segments under it - this range of 6 distinct flavored honey faced a challenge to maintain the fine balance. on one hand, it should have a distinguished identity as product segment but without being too away from the flagship brand's visual grammar.
- Research
- Understand the consumer mind set and need of the very market it is going to sell,
- Inspiration
- As we can see, the design parameters of the flagship brand have lots of white space and minimal approach to it. so we carried forward the same principles and used only the necessary part of the graphic to convey the whole story without moving away from the packaging and design guidelines.
- Project Duration
- The project started in Jan 2021 in India and finished in March 2021 in India,
- Operation Flow
- Project was designed completely in design studio, from sourcing of bottle to selection of exact paper for to get desired result, after that complete set of mock-ups was given to the printer to get right result.
- Patents
- None
- Image Credits
- Vishal Vora (Sol Benito)