Luckin 2.0 Pabbungkusan Kopi Drip naébbu Tiger Pan

Luckin 2.0 Pabbungkusan Kopi Drip naébbu Tiger Pan iyanaritu pammènangngé iya temmaka riéloinna ri 2023 A' Design Award Salaka ri Katégori Kompétisi Desain Kemasan.

SalakaKemasan· 2023

Luckin 2.0 Pabbungkusan Kopi Drip

ᨑᨗ Tiger Pan

ᨀᨒᨗᨕᨙ: Lucky Coffee Technology (China) Co., Ltd.

Pammènangngé A' Design Award Salaka ri Katégori Kemasan

43,871

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #148015

ᨒᨕᨚ ᨑᨗ ᨔᨗᨈᨘ ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Luckin 2.0 Pabbungkusan Kopi Drip

Luckin 2.0 iyanaritu séddi séré pabbungkusan kopi drip riébbu untu' lima rupa kopi. Tungke'-tungke' petti rigambari sibawa assalenna biji kopina, muttama'i Afrika sibawa Yunnan ri Cina. Tanet-taneng sibawa olokolo' lokal rigambara' untu' mappaitang pemandangan alang. Lima susunang warna macakka' pallaingngi rupa-rupanna sibawa bantui pettié maddénré ri rak pameran. Susunanna mattuju sibawa masempo, sibawa informasi barang iya manessaé taniya slogan malampé. Pettié riébbu sibawa paccitakang eppa warna, hot stamping lotong matte sibawa label pute' matte.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Salaka

Luckin 2.0 Pabbungkusan Kopi Drip iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Luckin 2.0 Pabbungkusan Kopi Drip ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Luckin 2.0 Pabbungkusan Kopi Drip iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: These 5 new packages are made from the first generation of 10 boxes of different beans. The 5 best selling ones are upgraded so as to launch a second generation. Together with a detailed illustration, the individual box is labeled with simplified information. As the consumers are mostly young, a direct and professional layout is made instead of placing lots of overhyped slogans. In all, the 5 new coffee turns out eye catching and youthful.
Ukurang & Kemasang: Width 75mm x length 110mm x height 125mm
Tag: coffee, drip coffee, illustration, tropical rainforest, Tiger Pan.
Téknologi Produksi: Four color printing. Logo hot stamping of matte black. Matte silver label.
Tantangeng Désain: How to strengthen the visual personality of the hanging ear coffee series while retaining the basic visual rules, and focusing more on the product characteristics of online consumption channels, is the problem to be solved by our new packaging.
Panélitiang: The home economy is gradually promoted as the main theme of current consumption, and coffee freedom can be realized at home. In addition to internal emotional communication, online packaging is more 'face'. The new 2.0 series, retain the original packaging information typesetting, to maintain the consumer's intimate sense of this product. Packaging design pays more attention to strong visual expression, 5 different coffee series, visual unity, and a strong sense of rhythm, each style is full of personality.
Inspirasi: The new series of Luckin Drip Coffee was inspired by different coffee bean origins. There are 5 different ones with unique flavor and aromas. To bring a specific image to the consumers, we illustrated the origins of Africa, Yun Nan China, and more on the package. Local plants and animals are depicted to build up an eco friendly scene in consumers minds. 5 bright color schemes are carefully selected to ensure the products are outstanding on the display shelf.
Wettu Proyék: The project lasts 2 months, designed in Shenzhen.
Alur Opérasi: Nature is mysterious, and so is the color of nature. In addition to being gorgeous, it is also permeated with life, full of vitality and breath. Different from the black, white, and gray tones of the 1.0 series packaging, the 2.0 series uses strong colors to render the picture. Different color recognition effectively distinguishes the differences between single products and further accentuates the atmosphere sense of the series products.
Paténg: Copyrights belongs to Tiger Pan
Anggota Tim: Chief Designer: Tiger Pan
Assistant Designer: Xuedan Xia
Assistant Designer: Zhiyi Jiang
Technical Support: Zhangkun Xie
Technical Support: Miaorong Lu
illustrator: Ping Yi
Project Manager: Lei Peng
Krédit Gambar: Tiger Pan