Patisserie Chez Mikki Pabbungkuse naébbu Sherry Kuo

Patisserie Chez Mikki Pabbungkuse naébbu Sherry Kuo iyanaritu pammènangngé iya temmaka riéloinna ri 2023 A' Design Award Bessi ri Katégori Kompétisi Desain Kemasan.

BessiKemasan· 2023

Patisserie Chez Mikki Pabbungkuse

ᨑᨗ Sherry Kuo

ᨀᨒᨗᨕᨙ: Patisserie Chez Mikki

Pammènangngé A' Design Award Bessi ri Katégori Kemasan

12,283

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #149513

ᨒᨕᨚ ᨑᨗ ᨔᨗᨈᨘ ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Patisserie Chez Mikki Pabbungkuse

Patisserie Chez Mikki, asé toko kue manisé mappanessai ri Tokyo, maéloriwi masséddingngi diriwa ri pasar massisengéngngé makkédai desain pabbungkuse baru. Tujuwangngaé naiyaé mappatettongngé poin pajjuwalaang makkédaiwi engka mappakessing gambarang merek, mapaolai identitase makukuwangngi sibawa penampilang visual makkompak mallalangngi kaséddingngerengnge siampéna produk. Desain ulang naéwaé mappaletté warnae pastel engka pesangngé maccing-maccing mappaolai hubungange emosional sibawa konsumen, makkuaé pajjuwalang ritel madduppaiwi engka mattekkeng komunitas lokal seddi nanarengngé desain baruwa.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Bessi

Patisserie Chez Mikki Pabbungkuse iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Patisserie Chez Mikki Pabbungkuse ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Patisserie Chez Mikki Pabbungkuse mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: The new packaging design features pastel colors and witty messaging to foster an emotional connection with consumers, with the aim of bringing joy and happiness to their day. Bold typography is utilized to create visually striking designs that stand out on store shelves and captivate the interest of prospective customers.
Ukurang & Kemasang: The dimensions are 5.5 centimeters in width and 11 centimeters in height, with a fold located at the top of the package.
Tag: Branding, Typography, Pastry, Words, Colors
Téknologi Produksi: The packaging includes a single sleeve, and eco-friendly printed paper is utilized for the packaging material.
Tantangeng Désain: The challenge was to create a series of packaging that maintains a cohesive visual appearance while emphasizing the distinctiveness of each product. The objective of the packaging was to establish a robust brand identity and increase its recognition among customers in a fiercely competitive market.
Panélitiang: Patisserie Chez Mikki offers a range of baked goods and supplies pastries to several coffee shops in the local area. To convince customers to select their products over competitors, the brand redesign should strengthen its image and establish a distinctive selling point.
Inspirasi: Funny phrases, just like sweets, have the magic to provide immense relief in life. The concept of Chez Mikki’s packaging redesign aimed to establish a distinctive and refined language universe.
Wettu Proyék: This redesign had been applied to Chez Mikki packaging since 2020.
Alur Opérasi: Since the introduction of the new design, the use of distinctive colors has enabled customers to identify the brand quickly, while the messaging has created a joyful and emotional response. As a result, retail sales have increased, providing support to the local community.
Krédit Gambar: Hsin-Hui Kuo, Hidetsugu Watanabe