Lion Dancing New Year Kompo' Pakelli' Ana'-ana' by Shenzhen Banana Design Co. Ltd

Lion Dancing New Year Kompo' Pakelli' Ana'-ana' by Shenzhen Banana Design Co. Ltd is a highly esteemed winner of the very prestigious 2024 A' Design Award Tambaga in Desain Kemasan Competition Category.

TambagaKemasan· 2024

Lion Dancing New Year Kompo' Pakelli' Ana'-ana'

by Shenzhen Banana Design Co. Ltd

Client: Shenzhen Banana Design Co. LTD

A' Design Award Tambaga Winner in Kemasan Category

13,223

Verified Award Winner

Verify Award Status for #151796

View at A' Design Award Press Release Award Badge

Colors

The Design

About Lion Dancing New Year Kompo' Pakelli' Ana'-ana'

Lion Dancing New Year iyanaritu kompo' pakelli' ana'-ana' iya ripancaji untu' paggurui kabudayang tradisi Taung Baru Cina lalo ri pura'-purang. Kompo' assalengngé mattama gambara' massing singa (lion dance) modern na weddingngi ripakkuriang mancaji ulu singa iya napakéi ana'-ana' selaku topeng. Ri lalengngé engka bara-barang paggurusengngé sibawa pura'-purang, ku'na kaleidoskop naga, stiker déwata pintu, karateng pabbiasang, tulisang indah (kaligrafi) assalama'-lama'ang, sampu' cella' sibawa hiasang jeruk iya ritenneng. Kompo'éwé ripancaji polé ri karaseng nasibawang cetak sibawa ellongeng iya ripancaji sitinaja rupanna, angkanna pakelli'éwé mancaji weddingngi ripakéi paimeng selaku bagiang polé ri barang-baranna.

The Recognition

About the A' Design Award Tambaga

Lion Dancing New Year Kompo' Pakelli' Ana'-ana' iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Lion Dancing New Year Kompo' Pakelli' Ana'-ana' ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Lion Dancing New Year Kompo' Pakelli' Ana'-ana' mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This creative gift box promotes Children’s learning about traditional Chinese new year culture through play. The outer packaging features a traditional lion dance design that can be unfolded to become a lion head. In addition to protecting the internal products, children can also use the outer packaging box as a mask to experience the fun of lion dancing, promoting the reuse of packaging materials and eco-friendliness.
It is a unique set of children's New Year products, interactive games, and teaching aids, achieving the goal of combining education with play.
Dimensions & Packaging: 250mmX250mmX170mm
Tags: Children,New Year Gift Box
Production Technology: Material for paper box, using printing, profiled cutting technology
Design Challenge: The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children. The packaging has rich playability and users love to wear it on their heads and play with friends. Parents also love to take photos and share them on social media, increasing the product's exposure and secondary sales.
The product makes good use of its outer packaging, making it a part of the product itself and increasing the packaging's reusability. It also expresses the brand's philosophy of "protecting children's curiosity and inspiring unlimited creativity".
Research: Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Inspiration: Inspired by the traditional Chinese lion dance.The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children.
Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Project Duration: The project will be completed in Shenzhen in August 2021
Operation Flow: Gift boxes have features and learning and interactive items:
Lion dance headgear, chinese dragon kaleidoscope, door gods stickers, lion dance headgear, habit-forming cards, auspicious calligraphy, stickers, red envelope, red envelope storage box, new year tangerine
hanging decorations and phonetic alphabet chart with popular Chinese characteristics.
Team Members: Creative Director：Yang Qianfu
Creative Director：Lin Xupan
Design Director：Lin Songcai
Planning Director： Xu Zhanli
Image Credits: Image :Banana Design