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Daity Galaxy Pakking Es Krim by Mohsen Koofiani

Daity Galaxy Pakking Es Krim by Mohsen Koofiani is a highly esteemed winner of the very prestigious 2024 A' Design Award Tambaga in Desain Kemasan Competition Category.


TambagaKemasan· 2024

Daity Galaxy Pakking Es Krim

by Mohsen Koofiani

Client: Daity Galaxy

A' Design Award Tambaga Winner in Kemasan Category

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Verified Award Winner

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Colors

The Design

About Daity Galaxy Pakking Es Krim

Diseng pakking es krim purae najajai tau massolong ri lino imajinasi sibawa kajeppuang. Riwereng lettu ri sumangaq mabbebbasae ana', napatettong kennengang massempoi, malotong, sibawa kasengngek ri maega tau. Warna masengnge sibawa gambaraq maggalaq maccerita tudang allaonroi napajiyang ana' ri lalengngeta. Mappakduai lebbi' rigauk denganngi ngase' napaleppe paddissengeng, seddengakeng pangngassengnge teknik cat ue napaletteik kalembukkang, perassaang, sibawa kadalamangnge seni ri disengngngeta sibawa.

The Recognition

About the A' Design Award Tambaga

Daity Galaxy Pakking Es Krim iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Daity Galaxy Pakking Es Krim ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Daity Galaxy Pakking Es Krim mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
In this ice cream packaging design, you enter a different children's world. It may seem that this idea is only for children, but this fantasy design style will take you to the fantasy world of children. Happy colors and different illustrations each tell you a story that makes you enter your childhood in an imaginative way. The design has many details that make the viewer more interested and curious.
Dimensions & Packaging
Capacity: 600 ml ice cream,
Tags
Ice Cream, Ice cream Package, Colorful, Package Design, Children, Imagination, Illustration
Production Technology
The illustration on the packaging was done with watercolor technique and the choice of colors was very researched and the mentality of children was taken advantage of with a little supervision. IML Applicable, Tamper Evident, Microwave capability, freezer capability
Design Challenge
The most difficult part of the project was reaching the common point of children's mental images in the research and the final result.
Research
Type of research: field and spot research, research goals: knowing children's emotions and understanding color in them, collecting data and research tools: using multiple characters for each design, and children's freedom in choosing colors. Participants: children between 7 and 12 years old. Research Impact: The viewer's desire to see the final design and the effective outcome of the design
Inspiration
This design is inspired by children's fantasy worlds. In the pictures, each child imagines himself in a special fantasy world according to each flavor of ice cream. The design of children's world needs to know their spirit, and for this design, necessary research has been done and children's mentality has been used.
Project Duration
This project started in March 2023 and continues until now in Shiraz, Iran
Operation Flow
The nature of ice cream always has a sense of happiness and dream for both children and adults. Therefore, showing and depicting a world with happy and carefree colors used in packaging along with cartoon characters and a fantasy-dream atmosphere can be very effective. Special imagery and attractive color are the key tools of this packaging for better interaction and impact.
Patents
Idea & Package Design: Mohsen Koofiani
Image Credits
All of the images: Illustrator / Creator: Mohsen Koofiani

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