Tambaga Warisan Budaya · 2024
Wudang Mountain Identitas Visual, Ilustrasi
by Yao Wu
- A' Design Award Tambaga 2024 in Warisan Budaya
- CLIENT: Beijing Wuyao Cultural and Creative Co. Ltd.
- Estimated Number of Design Views: 29,823
- Verification code 0AACD43BF7 · Verify this award
Colors
About Wudang Mountain Identitas Visual, Ilustrasi
Wudang Mountain iyanaritu proyek identitas visual sibawa ilustrasi iya ripancajiki untuk situs Warisan Budaya Dunia Wudang Mountain ri Cina. Proyek-ěnnge mattarima tellu ilustrasi, tellu desain logo, kemasan, pola-pola iya mappogau ri mitologi Wudang sibawa olokolo local, sibawa desain interior toko unggulanna (flagship store). Logo utamana mappake bentuk iya mawatang untuk mappasitujui sejarah sibawa kasucciangenna situs-ěnnge, sedengkang sub-brand komersialna mappake garis-garis iya masero. Kotak kemasanna makurang 18 sibawa 18 sentimeter sibawa mappasicoè teknik embossing, hot stamping, sibawa coating ultraviolet, nasaba rupa-rupa detailna weddingngi ricinna sibawa ripérasang.
About the A' Design Award Tambaga
Wudang Mountain Identitas Visual, Ilustrasi iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Wudang Mountain Identitas Visual, Ilustrasi ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Wudang Mountain Identitas Visual, Ilustrasi mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.
Press Kit
- Unique Properties
- This is a large-scale comprehensive project designed for the Wudang Mountain World Cultural Heritage. These include 3 illustrations of different sizes, 3 logo designs and supporting packaging designs, pattern designs with the theme of Wudang mythology and Wudang Mountain native animals, and the interior design of the flagship store. The main logo design of Wudang Mountain The complex design is chosen to reflect the history and solemnity of Wudang Mountain as a world cultural heritage. The Wudang Mountain commercial sub-brand adopts clean lines.
- Dimensions & Packaging
- The size of the packaging box is 18cm*18cm. The surface of the packaging is embossed with hot stamping to show the pattern design, and UV is used to cover the illustration. The illustration uses giclee technology, and the size of the work displayed in the form of a single illustration is 3.84m*0.76m. 12 vignettes can be displayed as postcards. The dimensions of business applications vary by type.
- Tags
- Illustration, Wudang, Visual design, Cultural heritage design,
- Production Technology
- In commercial applications it can be used with other derivatives such as postcards posters and other cultural and creative works The choice of materials varies depending on the derivative IP authorization and photo gallery authorization
- Design Challenge
- Wudang Mountain is a world cultural heritage The biggest difficulty is to preserve its history in comprehensive creation and make everyone interested in its culture In illustration design how to integrate the classic architecture of Wudang Mountain with Wudang culture The layout of the image must be comprehensive The painting style is also excellent both realistic and incorporating a lot of Chinese mythology
- Research
- Understand and reproduce Wudang culture. From multiple angles and build a grand cultural foundation with a narrative structure in illustration design. Create expanded graphics and logo designs for subsequent commercialization Strive to build a complete system.
- Inspiration
- Inspired by Wudang culture and Wudang architecture.
Paraphrase: Wudang is a famous mountain in China, the birthplace of Chinese Taoism, and the birthplace of Tai Chi. In 1994, the ancient architectural complex of Wudang Mountain was included in the World Cultural Heritage List. It is an extremely important cultural heritage in China. - Project Duration
- The project started in Beijing in July 2023 and ended in December 2023
- Operation Flow
- Illustrations and graphic designs cannot directly interact with users. Through packaging and products, users can more intuitively see the details in the illustrations. Through the differences in packaging technology, users can feel the details of the pattern design tactilely and visually.
