Furmint Vodka Pabbungkusna Inung-inungeng by Peter Morvai is a highly esteemed winner of the very prestigious 2024 A' Design Award Salaka in Desain Kemasan Competition Category.
SalakaKemasan· 2024
Furmint Vodka Pabbungkusna Inung-inungeng
by Peter Morvai
Client: Seven Hills Distillery
A' Design Award Salaka Winner in Kemasan Category
Verified Award Winner
Verify Award Status for #154561The Design
About Furmint Vodka Pabbungkusna Inung-inungeng
Furmint Vodka iyanaritu desain pabbungkus untu' vodka iya riyebbu' pole ri buah anggoro'. Seven Hills Distillery mébbu banna 800 lettu 1000 botolo ri sitaunna, jaji vodka éwé iyanaritu barang assélé jama-jamang lima. Pabbungkus'é mappaitangngi apaccingenna inungeng'é sibawa asalenna pole ri anggoro'é. Tipografi masempo ri label yolo iya ricéta' offset mabbéréangngi tappa mapaccing. Gambara' iya ricéta' saring ri kacaé mappaingerrangngi daung anggoro' ri laleng cara mabaru. Rékko pennoi botolo'é, uwaéna mancaji pada lénsa na tambaiwi laleng ri passala' détail alusu'é. Botolo'é matanré 340 mm sibawa masagéna 80 mm.
The Recognition
About the A' Design Award Salaka
Furmint Vodka Pabbungkusna Inung-inungeng iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Furmint Vodka Pabbungkusna Inung-inungeng ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Furmint Vodka Pabbungkusna Inung-inungeng iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Sevenhills Distillery has launched a vodka made from grapes to
complement its highly successful Tokaj Gin. It produces just 800-1000 bottles a year, which can be defined as an artisan product. - Dimensions & Packaging
- Height: 340 mm
Width: 80 mm - Tags
- graphasel design studio, furmint vodka, contemporary packaging, sevenhills distillery
- Production Technology
- Ofset printed label and screenprinted bottle.
- Design Challenge
- When designing the packaging, it was a challenge to continue and surpass the Tokaj Gin packaging previously also created for Seven Hills Distillery. Many variations were made on the illustration of the grape leaf on the bottle, which had to be reformulated in a contemporary way so that it would not dominate the bottle and the front label, but still give a unique, special and unmistakable appearance to the vodka made from the grapes contained in the bottle.
- Research
- The design of this bottle is a continuation of the Tokaj Gin packaging (that is also the product of Sevenhills Distillery), but in a more contemporary and modern way, that fits to the subject of making vodka from grapes.
- Inspiration
- The aim was for the packaging to reflect the purity of the vodka, but also to reflect the unique grape base. The simple typography of the front label gives the product a clean simplicity, while the screened bottle evokes a grape leaf in a contemporary way. As with the gin, the lens effect has been given great attention in the design, as the liquid-filled bottle distorts the fine details in an exciting way.
- Project Duration
- Started and finished in Budapest at the end of 2022.
- Operation Flow
- As the customer looks through the bottle filled with vodka, the liquid adds an additional dimension to the screened illustration.
- Team Members
- art directors: László Ördögh, Dávid Drozsnyik
graphic designer: Péter Morvai - Image Credits
- Images: Bence Boldogh
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