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Fenvee Essence Fungsi Utama: Kemasan Parfung by Xian Yan

Fenvee Essence Fungsi Utama: Kemasan Parfung by Xian Yan is a highly esteemed winner of the very prestigious 2025 A' Design Award Bessi in Desain Kemasan Competition Category.


BessiKemasan· 2025

Fenvee Essence Fungsi Utama: Kemasan Parfung

by Xian Yan

Client: Shanghai University of Engineering Science

A' Design Award Bessi Winner in Kemasan Category

11,635

Verified Award Winner

Verify Award Status for #169915

Colors

The Design

About Fenvee Essence Fungsi Utama: Kemasan Parfung

Teks Buku: Fenvee Essence iyanaritu desain kemasan parfung iya ripaturungenna polai ri patturioloang bingka Tiongkok tradisional. Kemasan iyaé ma'lebbang 55 mm ri alebbirenna, 55 mm ri malampé, sibawa 170 mm ri matanré. Ripakéi pepper iya makessing rupanna, na struktur iya minimalisé mancaji nasaba dé'na maéga tinta sibawa perekat iya riparelluang. Ada'-ada' pallettureng sibawa timbul mappaita detailé iya mabusung sibawa mébbu pammasé alusu sibawa alosu iya majjélloka wettu kemasangngé ripakédo. Cara timpakengngé iya malunra mattulung péngalaman assérang. Desainnaé mappasiengngi warisang budaya sibawa bahang iya tuwo mattulung.

The Recognition

About the A' Design Award Bessi

Fenvee Essence Fungsi Utama: Kemasan Parfung iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. Fenvee Essence Fungsi Utama: Kemasan Parfung ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, Fenvee Essence Fungsi Utama: Kemasan Parfung mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This fragrance packaging blends traditional Chinese elements with modern design, inspired by architectural lattice patterns. It symbolizes natural harmony through light and shadow, reflecting the fragrance’s flow. Eco-friendly materials minimize ink and glue, enhancing sustainability and tactile elegance, while the minimalist structure embodies the brand's commitment to cultural heritage and eco-conscious luxury.
Dimensions & Packaging
Packaging dimensions: Width 55 mm x Depth 55 mm x Height 170 mm. The design is compact yet elegant, with a premium feel achieved through the careful selection of materials and textures. The packaging includes a unique opening mechanism that further enhances the tactile experience, while the eco-friendly materials ensure that the packaging is both durable and sustainable.
Tags
Fragrance Packaging, Eco-friendly Design, Sustainable Materials, Chinese Aesthetics, Traditional Elements, Luxury Packaging, Premium Experience, Cultural Heritage, Minimalist Design, Elegant Packaging.
Production Technology
The design integrates sustainable materials such as textured paper, carefully selected to enrich both the tactile and visual experience. A minimalist approach ensures that the use of ink and glue is minimized, while the combination of traditional aesthetics with modern techniques creates a premium and eco-friendly product. Advanced printing and embossing techniques were employed to highlight the intricate details and create the play of light and shadow.
Design Challenge
The main challenge was to blend traditional Chinese aesthetics with modern design principles while maintaining sustainability. The project required balancing intricate cultural symbols with a minimalist approach, ensuring that the packaging was both visually compelling and eco-friendly. Overcoming the constraints of using sustainable materials without sacrificing luxury or tactile quality posed a significant creative and technical challenge.
Research
The research aimed to explore how traditional Chinese design elements could be integrated into modern luxury packaging while emphasizing sustainability. The methodology involved examining historical Chinese aesthetics, current design trends, and consumer preferences for eco-friendly packaging. Data was collected through market research, materials testing, and expert interviews. The findings highlight the importance of creating packaging that not only reflects cultural heritage but also aligns with modern consumers' values of sustainability and luxury.
Inspiration
The design draws inspiration from the rich cultural heritage of Chinese architecture, particularly the intricate patterns of window lattices. This symbolic element captures the idea of natural harmony and the flow of fragrance. The use of sustainable materials reflects a modern desire to balance elegance with eco-consciousness, resulting in a packaging solution that aligns with the brand’s values of luxury, sustainability, and cultural depth.
Project Duration
The project started in April 2024 in Shanghai and finished in January 2025 in Shanghai.
Operation Flow
The packaging offers a seamless user experience with a smooth and intuitive opening mechanism, reflecting the brand’s high standards of design. The interplay of light and shadow is activated through the natural movements of the consumer, enhancing the sensory appeal and drawing attention to the fragrance’s essence. The design ensures that each interaction feels sophisticated and harmonious, enhancing the overall product experience.

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