Woosmell Pabbungkusna Wangi-wangi by Sun Wang and Sun Xi

Woosmell Pabbungkusna Wangi-wangi by Sun Wang and Sun Xi is a highly esteemed winner of the very prestigious 2025 A' Design Award Salaka in Desain Kemasan Competition Category.

SalakaKemasan· 2025

Woosmell Pabbungkusna Wangi-wangi

by Sun Wang and Sun Xi

Client: WooSmell

A' Design Award Salaka Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #170620

View at A' Design Award Press Release Award Badge

Colors

The Design

About Woosmell Pabbungkusna Wangi-wangi

Woosmell iyanaritu sédi rancangan pabbungkus wedding ripake paimeng iya riébbu untu' mérek wangi-wangi. Tasé' saliwenna maddupa pada tasé' anré tangngasso na riébbu polé ri Tyvek, iyanaritu karettasa sintétik matedde'. Tasé'é wedding ritiwi selaku pakkakasa esso-esso puranana ritimpa barangngé, jaji dé' nariabbéyang pabbungkusna. Tungke' paket engkai sédi bola gabus paddifusé iya ritaddé ri ellong botolo' wangi-wanginna. Sumbu kapasa' ri lalenna bola gabusé palettu'i uwaéna na passui bau macenning temmakkéapi. Rancanganngé pasisumpungngi wangi-wangié sibawa apparéllaung esso-esso iya makkégunaé.

The Recognition

About the A' Design Award Salaka

Woosmell Pabbungkusna Wangi-wangi iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Woosmell Pabbungkusna Wangi-wangi ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Woosmell Pabbungkusna Wangi-wangi iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Scent is intangible and elusive, but WooSmell encapsulates it with the innovative design concept of "packaging aroma." This abstract element is cleverly enclosed in portable, lunch-bag-style packaging. As a fragrance brand focused on olfactory design, we delicately preserve aromas within these unique bags, presenting them as a distinctive gift for scent enthusiasts who cherish the art of fragrance.
Dimensions & Packaging: Outer packaging bag (the small size):22X27X10mm;Outer packaging bag (the large size):31x29.5x10mm;
Tags: Fragrance, Sustainable, packaging design
Production Technology: Using Tyvek paper as the outer packaging material;The use of cork materials instead of traditional wood or fiber materials as aromatherapy diffuser
Design Challenge: In conventional packaging design, the purpose is often fulfilled the moment consumers unwrap the product, after which the packaging becomes disposable or obsolete. To transform this paradigm, we have reengineered packaging using ultra-durable Tyvek® material - an eco-conscious synthetic paper developed by DuPont. This innovative approach allows our premium packaging to transition from protective casing to a reusable lifestyle accessory, seamlessly integrating sustainability with contemporary aesthetics in daily use.
Inspiration: In traditional packaging, the purpose is often fulfilled the moment the consumer opens it, after which it is discarded or left unused. To address this issue, we have redefined packaging as a fashionable accessory, imbuing it with functionality and practicality to seamlessly integrate into daily life.
Project Duration: The design project officially commenced in October 2024 and has been ongoing to date. In March 2025, it received both the MUSE Design Awards Gold Award and the French Design Award Gold Prize. Subsequently, in April 2025, the project was honored with the Red Dot Product Design Award.
Operation Flow: Usage Instructions for the Flameless Fragrance Diffuser: Attach the included cork diffuser ball to the neck of the fragrance bottle. The fragrance liquid is transferred through the built-in cotton wick inside the cork diffuser ball, which will then continuously release a gentle fragrance over time.
Team Members: Sun Wang
Sun Xi