Xi Feng Jiu Tian Qi Pakkébbu' Baijiu by Wen Liu

Xi Feng Jiu Tian Qi Pakkébbu' Baijiu by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award Tambaga in Desain Kemasan Competition Category.

TambagaKemasan· 2026

Xi Feng Jiu Tian Qi Pakkébbu' Baijiu

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

A' Design Award Tambaga Winner in Kemasan Category

9,571

Verified Award Winner

Verify Award Status for #173078

View at A' Design Award Press Release Award Badge

Colors

The Design

About Xi Feng Jiu Tian Qi Pakkébbu' Baijiu

Xi Feng Jiu Tian Qi iyanaritu séddi désain pakkébbu' untu' baijiu Cina makessing pangka'na. Iyaro botolo'é riébbu polé ri kristala' okko wanuwaé, rilapisi ulaweng sibawa ripaccappuri sibawa gambara' riyukiri' pakéi laser. Tutu'na riébbu polé ri aluminium alloy sibawa ripasangi kristala' riyatta' pada intang. Bentu'na tutu'é mallolongengngi inspirasi polé ri songko' phoenix napaké botting makkunraié ri Cina riolo. Petti hadiana riébbu polé ri akrilik sibawa mappunnai bentu' mallaingeng. Tutu'na petti'é ménré' pada kaing kelambu na céddé-céddé nappaitangngi botolo'é. Iyaro gera'na papparéngngerangngi ripakkabbukeng bombong macella'é ri abbottingeng Cina riolo'é.

The Recognition

About the A' Design Award Tambaga

Xi Feng Jiu Tian Qi Pakkébbu' Baijiu iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Xi Feng Jiu Tian Qi Pakkébbu' Baijiu ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Xi Feng Jiu Tian Qi Pakkébbu' Baijiu mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design essence of this premium Chinese baijiu is concentrated in its cap, which draws inspiration from the phoenix crown worn by brides in ancient China. Through metal casting and diamond inlay techniques, it integrates the luxurious symbolism of Eastern wedding traditions with modern luxury craftsmanship, showcasing distinguished elegance and unique aesthetics within a compact form.
Dimensions & Packaging: 175mm*120mm*285mm
Tags: Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology: The liquor bottle is made from the finest local crystal. The bottle body is electroplated with gold and adorned with laser-engraved patterns, while the cap is made of aluminum alloy featuring inlaid crystal diamond cuts. The gift box showcases a uniquely shaped design made of acrylic.
Design Challenge: The most significant challenge of the project lay in the production of the bottle cap. Its intricate detailing presented substantial difficulties, requiring a delicate balance between quality standards and production costs. Considerable effort was dedicated to resolving this issue, ultimately leading to a breakthrough.
Research: Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration: Inspired by the phoenix motif from traditional Chinese wedding attire, this design reimagines a profound cultural symbol. The phoenix embodies renewal and sacredness in Chinese culture, conveying wishes for prosperity. Through contemporary interpretation and craftsmanship, it bridges tradition and modernity, creating a distinct visual language that honors Eastern heritage while appealing to present-day aesthetics—striking a balance between cultural continuity and innovative expression.
Project Duration: September 2023, Shenzhen, China
Operation Flow: The liquor box is designed with ritual at its core, creating a distinctive unboxing experience: the lid ascends like a rising curtain, gradually revealing the treasure within. This motion draws inspiration from the solemn moment of "lifting the red veil" in traditional Chinese wedding customs, transforming this gesture of anticipation and sanctity into a ceremonial unveiling of the product. Through this culturally rich interactive design, it enhances user engagement while deepening the product's narrative resonance and emotional connection.
Team Members: Creative Direction: Wen Liu
Design Execution: Maoxiang Pan, Xiangdong Yuan