Wakayama Umeshu Series Anggoro Anggur Plum naébbu Fumiko Okazeri

Wakayama Umeshu Series Anggoro Anggur Plum naébbu Fumiko Okazeri iyanaritu pammènangngé iya temmaka riéloinna ri 2026 A' Design Award Tambaga ri Katégori Kompétisi Desain Kemasan.

TambagaKemasan· 2026

Wakayama Umeshu Series Anggoro Anggur Plum

ᨑᨗ Fumiko Okazeri

ᨀᨒᨗᨕᨙ: fodesign Inc.

Pammènangngé A' Design Award Tambaga ri Katégori Kemasan

7,848

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #176284

ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Wakayama Umeshu Series Anggoro Anggur Plum

Polé ri Wakayama, Jepang engka anggur plum iya mabaué sibawa jeli anggur plum iya mapaccingngé. Naripangujui polé ri konsep pasiruntu' budaya sibawa siruntu' iya mappondasi ri ade' Cina, desaing-ngé iyaro mappallessuiwi rasa-rasa Jepang iya magattaé naolai tékstur iya malemma' sibawa gambara' iya makanja'é. Wettunna iya duwa botolo'é ripatudang sisullé, naparéwekenni gambara' urané sibawa makkunrai siruntu'-iyaro tarékang ri laleng desaing pakkemasanna. Selaku séwa-séwa polé ri Jepang, iya naberekkaié buludaeng iya mabbarakka'é, tasi'é, anging tasi'é, sibawa cahaya matanna esso iya macayaé, naéwai siyajingeng iya mariyo-riyo'é ri Cina iya mabéla'é.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Tambaga

Wakayama Umeshu Series Anggoro Anggur Plum iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Wakayama Umeshu Series Anggoro Anggur Plum ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Wakayama Umeshu Series Anggoro Anggur Plum mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: In introducing Japanese sake to the Chinese market, the design aimed to express authentic Japan. The packaging is simple yet refined, employing soft colors, grand landscapes of Wakayama, and clean Japanese typography to convey its atmosphere. The illustration, crafted by layering cut paper, adds depth of color and texture. When two bottles are placed together, they depict the meeting of a man and woman, embodying the concept of enjoying sake through encounters and connections.
Ukurang & Kemasang: Width 60 mm x Depth 60 mm x Height 295 mm
Tag: Simple design, emotional expression, paper collage illustration, human connection, encounter theme, Wakayama nature, Japanese culture, serene moment, warm atmosphere, handcrafted texture
Téknologi Produksi: The frosted bottle, chosen for its gentle impression, is paired with a label finished in velvet PP. Its silicone-like texture offers both a pleasant touch and a sense of luxury. The sealing label combines muted gold foil with a matte surface, achieving refinement while retaining softness. Overall, the design emphasizes a gentle impression, enhancing the concept with a strong sense of storytelling.
Tantangeng Désain: Translating a concept rooted in Chinese exchange culture into a distinctly Japanese expression was not simple. Through repeated discussions with the client, we deepened mutual understanding, seeking a balance that embraced the continent’s passionate sensibility while retaining a soft, delicate Japanese touch. Layered paper illustrations and the gentle textures of frosted bottles and label stock gradually built up a refined sense of Japaneseness.
Panélitiang: We researched China’s drinking culture and why Japanese alcohol is welcomed there. To reassess the essence of Japaneseness in design, we revisited packaging and visuals seen daily in stores, analyzing them with fresh eyes. This led us to reinterpret cultural subtlety, the beauty of empty space, and the elegance of hiragana and kanji, incorporating these qualities into the package design and product naming.
Inspirasi: Wakayama is Japan’s top plum producer, known for thick flesh and rich aroma. Its umeshu is acclaimed worldwide for flavor and fragrance. In China, fruit liqueurs and low-alcohol drinks are rising in popularity, with Japanese sake especially loved by the young. Family and friendship are deeply valued, and sharing drinks embodies such moments. This project began with the wish to offer sake that accompanies happy times with supportive friends.
Wettu Proyék: It was exported and sold in Hangzhou, China in November 2022.
Alur Opérasi: The rich, aromatic flavor of umeshu and the refreshing, springy texture of umeshu jelly can be enjoyed in different scenes, allowing you to choose according to your mood and occasion.
Krédit Gambar: Illustrator Yuri Mizutani