Pinar Nature Blend Pabbungkusna Énungeng by Burkan Ciftciguzeli and Ibrahim Gulbas

Pinar Nature Blend Pabbungkusna Énungeng by Burkan Ciftciguzeli and Ibrahim Gulbas is a highly esteemed winner of the very prestigious 2026 A' Design Award Tambaga in Desain Kemasan Competition Category.

TambagaKemasan· 2026

Pinar Nature Blend Pabbungkusna Énungeng

by Burkan Ciftciguzeli and Ibrahim Gulbas

Client: B12 Creative Branding

A' Design Award Tambaga Winner in Kemasan Category

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Verified Award Winner

Verify Award Status for #178481

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Pinar Nature Blend Pabbungkusna Énungeng

Pinar Nature Blend iyanaritu séuwa désain pabbungkus untu' assiajingeng énungeng polé ri tanet-taneng. Désainnaé mappaké arsitéktur pénéddingeng iya masémpo, moderéng sibawa mallebbang risesé kategori énungeng raung-raungeng. Warna alang ripasilennereng sibawa unsuru gambara' sibawa poto lise'na. Susunang manessa mabbantu pabbalanca naisseng masitta' tungke' rupanna. Ripaké pallétté matareng sangadinna gradasi malemma, nasaba' paccitakang ri lapisi karotong tette' mapaccing sibawa tette' padato. Wassélé'na napakurangi arota' pénéddingeng sibawa pallaingngi assiajingeng barang-barangngé polé ri barang pasaingnge ri rakke'é.

The Recognition

About the A' Design Award Tambaga

Pinar Nature Blend Pabbungkusna Énungeng iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Pinar Nature Blend Pabbungkusna Énungeng ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Pinar Nature Blend Pabbungkusna Énungeng mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: They created a simple, modern, and holistic design architecture for the herbal beverage category. Natural tones, illustrative touches, a clean hierarchy, and content-focused visuals allowed the product family to display a calm yet powerful shelf presence. This presence also clearly distinguished it from competitors. The design reflects a balanced aesthetic approach that offers a clear value proposition to the consumer.
Dimensions & Packaging: Widht 90 mm x Depth 58,5 mm x Height 195,5 mm
Tags: tetrapak, plant, beverages, Pınar, Turkiye, Türkiye, packaging, branding,
Production Technology: Since Tetrapak is a packaging type, they used sharp transitions in the design to avoid problematic screens that may occur during printing. This approach ensured a clean and consistent print.
Design Challenge: The main challenge was reducing visual complexity while maintaining strong brand recognition on Tetrapak surfaces, which was overcome by establishing a clear visual hierarchy and using controlled transitions to ensure print consistency.
Research: Market analysis, shelf observation, and consumer behavior studies were conducted to identify visual clutter issues in the plant-based beverage category, leading to a simplified design system that improves readability and product differentiation.
Inspiration: Nature Blend emerged from a desire to highlight the inherent simplicity of herbal beverages. The illustrative cup drawing symbolizes the warmth of the human touch, while the actual image referencing the content represents the reality of nature. The convergence of these two worlds provides a sense of clarity and confidence to consumers searching for truth on cluttered shelves.
Project Duration: The design process of our project, which we launched in Istanbul, was completed in March 2024. It hit the shelves with consumers in 2025.
Operation Flow: Nature Blend sits quietly on a shelf, but at first glance, it tells its story. Its visual world invites you in, its colors guiding you. Within its simple layout, it creates a natural and heartfelt connection.
Team Members: Burkan Ciftciguzeli and Ibrahim Gulbas