Angelino's Coffee Ads Primary Function: Iklang ri Media Sosial naébbu Yana Grishchuk

Angelino's Coffee Ads Primary Function: Iklang ri Media Sosial naébbu Yana Grishchuk iyanaritu pammènangngé iya temmaka riéloinna ri 2026 A' Design Award Tambaga ri Katégori Kompétisi Desain Periklanan, Pemasaran, dan Komunikasi.

TambagaPeriklanan· 2026

Angelino's Coffee Ads Primary Function: Iklang ri Media Sosial

ᨑᨗ Yana Grishchuk

ᨀᨒᨗᨕᨙ: Delicate Matter LLC

Pammènangngé A' Design Award Tambaga ri Katégori Periklanan

7,920

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #183527

ᨒᨕᨚ ᨑᨗ ᨔᨗᨈᨘ ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Angelino's Coffee Ads Primary Function: Iklang ri Media Sosial

Book Text: Iyaé proyéé iyanaritu séddi runtungeng iklang digital animasi iya ripakuae untu' mappallebbangngi karaktere' kopi Angelino's naolai basa visual iya maringeng sibawa mappésona. Iyaé désaingnge napasséddi komposisi iya mapaccing, pergerakang iya makalallaing, sibawa penekanang produk iya manessa untu' natangkée' perhatiang ri laleng detik-detik pammulanna nrita. Riparupa untu' lingkungang digital iya magatti', iklaé-é napasséimbang keefektifang komersial sibawa nada iya mapella nenniya madécéng ripolei. Wassélé'na iyanaritu séddi sistem iklang iya lentu, iya makkéatetteng visual, nenniya wedding ripasséssuai ri maéga produk sibawa apparelluang kampanye.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Tambaga

Angelino's Coffee Ads Primary Function: Iklang ri Media Sosial iyanaritu pakoro A' Design Award Tambaga, pakalebbi iya malompo tongeng iya ripabbere ri desain luar biasa iya riissengngi nasaba kreativitas, kecerdikan sibawa ketajaman. Pakoro Tambaga iyanaritu artefak iya terampil sibawa mappabbura kreatif iya mappabbentuk pengalaman iya maega, imajinasi sibawa kecerdikan tau mabbuat. Angelino's Coffee Ads Primary Function: Iklang ri Media Sosial ripakkirangngi mancaji objek iya ripakalebbi, ripuji sibawa rirennu, profesional sibawa inovatif. Desain pakoro A' Design Award Tambaga iyae mappasilaong praktik tepat ri seni, sains, desain sibawa teknologi sibawa makessing nasaba perhatiannna ri detail. Angelino's Coffee Ads Primary Function: Iklang ri Media Sosial mappabbura kebutuhan makessing, mappakkela keinginan, mappabbentuk perasaan sibawa mappabbura rasa penasaran.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: A series of animated ads that bring Angelino’s coffee to life with a clean, playful style.

Designed to be fun and engaging, these ads capture attention in just a few seconds while keeping the brand’s warm, approachable personality front and center.
Ukurang & Kemasang: Multi-format animated digital assets developed for paid advertising ecosystems. Designed for mobile-first consumption, lightweight playback, and platform adaptability.
Tag: animated ads, paid media design, coffee advertising, digital campaign design, ecommerce marketing, social media advertising, brand communication
Téknologi Produksi: The project was realized as a series of short-form motion assets for digital paid advertising. Production involved concept development, performance-oriented creative strategy, layout design, typography, product compositing, and lightweight animation for platform adaptability. The methodology prioritized rapid visual communication, strong hierarchy, brand consistency, and scalable asset variation for multiple placements, audiences, and campaign objectives.
Tantangeng Désain: The creative challenge was to develop high-performing paid ads for a crowded digital marketplace while preserving Angelino’s Coffee’s approachable and inviting brand character. The work needed to respond to short attention spans, multiple format requirements, and the commercial pressure of performance marketing. The solution relied on concise storytelling, disciplined hierarchy, and lightweight animation to create ads that are both engaging and strategically effective.
Panélitiang: This project grew out of research into how people respond to product advertising in crowded digital environments. I studied the balance between clarity, movement, and personality in short-form ads, with particular attention to how warmth and simplicity can increase engagement. These insights guided the creation of a playful but disciplined visual system that makes the brand more distinctive and approachable.
Inspirasi: This project was inspired by the desire to translate Angelino’s Coffee’s warm, welcoming personality into a concise digital advertising format. The concept emerged from the intersection of brand storytelling and performance marketing, how to capture attention instantly while maintaining visual clarity and emotional appeal. The creative direction was led by research into short-form ad behavior, ecommerce communication, and the importance of making everyday products feel engaging and memorable.
Wettu Proyék: The project started in April 2025 in Los Angeles and finished in November 2025 in Las Vegas.
Alur Opérasi: The ads work through quick, easy-to-follow visual sequences. Motion introduces the product, highlights key details, and guides attention without overwhelming the viewer. This helps the message land quickly in fast-moving digital spaces, creating stronger engagement, better clarity, and a more memorable impression.
Anggota Tim: Lead Designer: Yana Grishchuk
Brand Manager: Brooke Fryer-Minton