The Sands Wine Labels Label Angguru naébbu Giovanni Murgia

The Sands Wine Labels Label Angguru naébbu Giovanni Murgia iyanaritu pammènangngé iya temmaka riéloinna ri 2018 A' Design Award Bessi ri Katégori Kompétisi Desain Kemasan.

BessiKemasan· 2018

The Sands Wine Labels Label Angguru

ᨑᨗ Giovanni Murgia

ᨀᨒᨗᨕᨙ: Cantina Li Duni

Pammènangngé A' Design Award Bessi ri Katégori Kemasan

19,745

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #67776

ᨒᨕᨚ ᨑᨗ ᨔᨗᨈᨘ ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ The Sands Wine Labels Label Angguru

Riasengngé marancang label-labelé, riolana pakkacangereng pakkacaping cétaʔ, bahan-bahan, siagang pilihang gambara, maega mapatiwolai nilai-nilai perusahaangé, seuwwanaé siagang tana linoé naolai riajiangngi angguru-anggurué. Konsepé label-labelé leppangngé ri sipakaingangé angguruwé: kérro. Tanéngé angguru molaiwi ri kérro tasi, mappanaé decengngé appiléi ri biraé tasié. Konsepé riwettukka teknik embossing namarekko natuwo gambara ri kérroé taman Zen. Tellu label maréppu pettamengngé mapparekkeng gambara namapatiwolai misié perusahaan angguru.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Bessi

The Sands Wine Labels Label Angguru iyanaritu pakoro A' Design Award Bessi, pakalebbi iya malebbi iya ripabbere ri desain makessing iya mappabbura persyaratan profesional sibawa industri iya ripakkirangngi pole ri ciptaan iya makessing ripikkiri. Pakoro Bessi mappakita keterampilan malompo, spesialisasi dalleng, pemahaman ahli sibawa kapasitas kreatif tau mabbuat. The Sands Wine Labels Label Angguru ripakkirangngi mancaji ciptaan iya ripakalebbi, ripuji sibawa rirennu iya praktis sibawa inovatif. Desain pakoro A' Design Award Bessi iyae mappasilaong praktik tepat industri sibawa napaitai karakteristik teknis iya kompeten iya sipulung sibawa pengetahuan sibawa bakat. Nasaba ketelitiannna, The Sands Wine Labels Label Angguru mappoleang pakalebbi sibawa ripikkiri mappabbere perbaikan kualitas laleng iya ritulung mappadeceng lino mancaji tempe makessing.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: The concept of these labels starts from the unique characteristic of these wines: the sand. In fact, the vines grow on the sea sand just a short distance from the coast. On the labels this concept is made with an embossing technique to take up the designs on the sand of the Zen gardens. The label is divided on two different cards: on top a natural ideal paper for embossing, on the bottom a metallic paper that gives a touch of color and personality to the design. The three labels put together make up a unique design in which the colored element becomes the link between them.
Ukurang & Kemasang: Labels have a total dimension 83x130 mm divided on two section with different papers: on top a natural paper, on bottom a metallic film.
Tag: wine, label, packaging, wine label design
Téknologi Produksi: For these labels, at the top, we used a very fine natural paper texture with a warm and pleasant touch.
On this label a dry relief has been created that recalls the drawings of the sand. A metal foil colored gives identity and personality to the different labels. In the part below, a metallized paper was used which was then colored with a pantone color matched to the lamina. The personalized capsule recalls the label design and completes the packaging design project.
Tantangeng Désain: The creative challenge was to transfer the unique characteristic of this winery and this territory into new labels with a modern and minimal style, but linked to the values of the territory.
We tried to find elements of continuity with the old labels, but creating a completely new and minimalist design.
Sand designs have a tactile element that makes them three-dimensional and more incisive from them without being too intrusive. The color that differentiates each label gives style and identity to each of them. The soft and sinuous lines of the label recall the sea and the sand of Sardinia
Panélitiang: The research for this project started from the current sales data of the wines and their positioning perceived by the public. Based on a qualitative focus group of 20 people, we tested the comparison between the old labels and the current proposals, asking them to place the wines on a scale of quality and price. The results then emerged as the definitive choice on which we made a small quantitative panel test in some wine shops, recording excellent results on the perception of quality of wines and the choice of label design. This led us to finalize the project on the insights that emerged during the research.
Inspirasi: The sand and its movements, the sea that erase them every time. The inspiration came from this to represent this characteristic in a graphic and elegant way.
Wettu Proyék: Project started in January 2018 and finished in May 2017 in Sassari (SS - Italy)
Alur Opérasi: The design of these labels has been designed to give a tactile effect when the bottle is taken in hand, thanks to the dry embossing and the natural texture of the paper. The visual effect is given by the impact color that distinguishes the different labels. Next to each other, the design of the labels joins like a single drawing on the sand.
Paténg: No copyrights on this project
Anggota Tim: Art Director: Giovanni Murgia
Rendering images: Bruno Haver
Print: Juliagraf SpA
Krédit Gambar: Image #1: 3DRender: Bruno Haver
Optional Image #1: 3DRender: Bruno Haver
Optional Image #2: 3DRender: Bruno Haver
Optional Image #3: 3DRender: Bruno Haver
Optional Image #4: 3DRender: Bruno Haver