Love&wash Primary Function: Pakkeng naébbu Alexander Cherkasov

Love&wash Primary Function: Pakkeng naébbu Alexander Cherkasov iyanaritu pammènangngé iya temmaka riéloinna ri 2020 A' Design Award Salaka ri Katégori Kompétisi Desain Kemasan.

SalakaKemasan· 2020

Love&wash Primary Function: Pakkeng

ᨑᨗ Alexander Cherkasov

ᨀᨒᨗᨕᨙ: Love&wash

Pammènangngé A' Design Award Salaka ri Katégori Kemasan

26,691

Pammènangngé Anugérah Naparessoi

Paressoi Status Anugérah untu #92436

ᨈᨗᨈ ᨑᨗ A' Design Award ᨔᨗᨕᨑ ᨄᨙᨑᨙ ᨅᨙᨍᨗ ᨄᨂᨑᨁ

ᨓᨑᨊ

ᨉᨙᨔᨕᨗᨊᨙ

ᨄᨙᨑᨗᨖᨒ Love&wash Primary Function: Pakkeng

Love&wash iyanaritu séddi rancangang pakkeng untu' maéga rupa barang paccukku pakéang, muttama' bubbu' paccukku, gel paccukku, kapsul, sibawa pattanré cemma. Konsép-na mappannessa pattulung ri laleng metafora sederhana, iyanaritu pakéang iya sikaddaoé séddié sibawa laingngé. Ri labé' bubbu' untu' kaing iya makkuling-kulingngé, séddi kaos oranyé sibawa kemeja denim sikaddao. Aksara-aksara logo-é ripaddeppe' untu' pakkuling-kuling ide iya pada-padaé. Warna latara' pallaingngi barang-barangngé, na tipografi biru mappasengngi kasegarang sibawa katulusang. Pakkengngé riébbu polé ri kartong sibawa plastik, na bahang iya wedding malebbo' rirancang toi.

ᨄᨂᨑᨁᨙ

ᨄᨙᨑᨗᨖᨒ A' Design Award Salaka

Love&wash Primary Function: Pakkeng iyanaritu pakoro A' Design Award Salaka, pakalebbi iya malompo tongeng iya ripabbere ri desain tingkak pole, cantik sibawa mappakita. Pakoro Salaka iyanaritu karya iya macennning tongeng sibawa kreatif iya mappakita keahlian, bakat sibawa ketajaman pikkiran tau mabbuat. Love&wash Primary Function: Pakkeng ripakkirangngi mancaji karya iya magello, mancaji pakkitaang, profesional sibawa inovatif iya dalleng. Desain pakoro A' Design Award Salaka iyae iyanaritu penemuan iya lebbi riissengngi sibawa ripuji, iya pawangekeng sibawa mappalaong wates seni, sains, desain sibawa teknologi. Love&wash Primary Function: Pakkeng iyanaritu ciptaan iya riennengi tau maega, iya mappabbura keinginan, mappabbere perasaan makessing sibawa mappabbentuk ketakjuban.

ᨑᨗ ᨆᨘᨋᨗᨊᨙ ᨉᨙᨔᨕᨗ

ᨀᨗ ᨄᨙᨑᨙ

ᨀᨑᨙᨉᨗ, ᨕᨂᨚᨈ ᨈᨗᨆ ᨔᨗᨅᨓ ᨑᨗᨏᨗ ᨈᨙᨀᨊᨗ ᨊᨄᨓᨙᨑᨙ ᨑᨗ ᨉᨙᨔᨕᨗᨊᨑᨙ.

Sipa Khas: This design will be advantageous differed from other competitors, because most producers of laundry detergents depict the “formula of purity” on their packages. But there is no warmth and soulfulness in this design. Also the type of washing and purpose for the type of fabric is not listed on some packages.
Ukurang & Kemasang: This packaging is planned to be based on biodegradable materials.
Tag: wash, laundry detergents,washing powder, love, washing gel, washing capsules, hugs, clothes, color, soap
Téknologi Produksi: This packages are made of the following materials: cardboard, plastic.
Tantangeng Désain: It was necessary to stick to one main idea and filter out all unnecessary options.
Panélitiang: There was carried an analysis of the market for Laundry products and analysis of target audience.
Inspirasi: My concept focuses on the emotional component — the expression of love and care. The main idea is a metaphor — animate things. They are clean and happy because they are worn by people who love each other and take care of their clothes. This design concept is aimed at young families — manifestations of tender feelings are especially close to them. Love&wash laundry detergent is everything a young family needs for complete happiness.
Wettu Proyék: The project was prepared for several month at the beginning of 2019 in Moscow
Alur Opérasi: Consumers will feel love and care in this concept.
Anggota Tim: Assistant: Anna Leonteva
Photographer: Anatoly Karpov
3D visualizer: Pavel Gubin