El disseny ZhuZi Art Llibre de Xi Alice Zong és un guanyador molt estimat del prestigiós 2020 A' Design Award d'Or en la Categoria de Competició de Disseny de Mitjans Impresos i Publicats.

OrImprès· 2020

ZhuZi Art Llibre

de Xi Alice Zong

Client: ZHUZI Art Center

Guanyador del A' Design Award d'Or en la Categoria de Imprès

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Colors

El Disseny

Sobre ZhuZi Art Llibre

El Museu d’Art de Nanjing Zhuzi publica una sèrie d’edicions de llibres per a les obres col·leccionades de cal·ligrafia i pintura tradicional xinesa. Amb la seva llarga història i elegant tècnica, les pintures tradicionals xineses i la cal·ligrafia tenen molt de gust pel seu atractiu artístic i pràctic. A l’hora de dissenyar la col·lecció, es van utilitzar formes abstractes, colors i línies per crear una sensualitat consistent i posar en relleu l’espai en blanc de l’esbós. L’esforç coincideix amb artistes d’estil tradicionals de pintura i cal·ligrafia.

El Reconeixement

Sobre el A' Design Award d'Or

ZhuZi Art Llibre és un guanyador del guardó A' Design Award d'Or, un reconeixement immensament prestigiós concedit a dissenys de primera categoria, meravellosos i extraordinaris. Els guanyadors d'Or són creacions summament innovadores, molt visionàries i gloriosament enlluernadores que reflecteixen el prodigi, la saviesa i la destresa dels seus dissenyadors. Es preveu que ZhuZi Art Llibre sigui un invent molt elogiat, pioner en tendències i monumental, que aporta un valor sense precedents. Aquest disseny guanyador del guardó A' Design Award d'Or és un projecte espectacular i respectat que beneficia molt i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. ZhuZi Art Llibre crea sentiments intensos de desig, evoca passió, fomenta la creativitat i ens fascina.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: A series of the Book editions for the collected works of traditional Chinese calligraphy & Chinese painting is published by Nanjing Zhuzi Art Museum. With its long history and elegant technique, the traditional Chinese paintings & calligraphy is treasured for it's highly artistic and practical appeal. When designing the collection, abstract shapes, colors, and lines was used to create a consistent sensuality and highlight the blank space in the sketch. The effortless coincides with artists in traditional painting and calligraphy styles.
Dimensions i Embalatge: Width 10 inch x Height 13 inch, soft cover editions
Etiquetes: Book Design, Typography, Graphic Design, Layout Design, Illustration
Tecnologia de Producció: After researching for the traditional Chinese calligraphy & Chinese Painting, I interviewed each artist and collected their painting & calligraphy art pieces that they would like to feature in the books. Then I created the different theme & logos for each book. The layout of the books are done in Adobe InDesign. Then made the application with photography and Adobe Photoshop, Adobe Lightroom CC.
Repte de Disseny: The challenge of this project is to keep the authenticity of the traditional Chinese painting & calligraphy and the visually pleasing modern design layout. To have a better understanding of the balance of both traditional & modern visual styles, I interviewed most of the calligraphers and Chinese painters, collected their opinions and suggestions after several draft options and finally came up with the best solution that could blend both styles well and show in the book design.
Recerca: The research included traveling back to China and visiting multiple cities, people & their families, learning about the authentic traditional Chinese Painting & Calligraphy. Learning about how Chinese people are thinking about the traditional Chinese Painting & Calligraphy and why each element are so exquisite and made such luxuriant cultural implication of China.
Inspiració: This collection of book editions was inspired by traditional Chinese painting & Chinese calligraphy art. With its long history and elegant technique, the traditional Chinese paintings & calligraphy is treasured for it's highly artistic and practical appeal.
Durada del Projecte: The first edition started in February 2019 in both China & U.S. and finished in May 2019. All four editions were published by ZHUZI Art Center.
Flux d'Operació: With all the visual concepts in mind, and with all the Chinese painting & calligraphy art collected as digital art, 4 book editions started to developed, where each book is made out of the combination of the traditional Chinese element, bringing all the inspirations together and creating a unique, delicate Chinese style of impressionistic, which shows exquisite elegance and luxuriant cultural implication of China.
Patents: Copyrights belong to Xi Alice Zong, 2020.
Membres de l'Equip: Xi Alice Zong
Crèdits de les Imatges: Image #1 Chinese Calligrapher: Ziliang Guo
Optional Image #1 Chinese Painter: Dongli Pan
Optional Image #3 Chinese Calligrapher: Deling Zhu
Optional Image #4 Chinese Calligrapher: Zuotang Yang