Tang Chao Funció principal: Embalatge de te de viatge by Yongjun Chen and Huang Zhang is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Argent in Disseny d'Embalatge Competition Category.
ArgentEmbalatge· 2020
Tang Chao Funció principal: Embalatge de te de viatge
by Yongjun Chen and Huang Zhang
Client: Shenzhen Tangchao Tea Culture Communication Co., Ltd.
A' Design Award d'Argent Winner in Embalatge Category
Verified Award Winner
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About Tang Chao Funció principal: Embalatge de te de viatge
Tang Chao és un disseny d'embalatge per a te de viatge. La petita caixa quadrada conté maons de te en un format compacte adequat per viatjar. La caixa està construïda amb una estructura d'espiga i cavitat, de manera que no cal cap adhesiu. S'utilitza bambú per a la caixa i paper kraft per a l'embalatge exterior, cosa que manté el cost baix i afavoreix un resultat respectuós amb el medi ambient. Una anella i un cordó permeten penjar, subjectar o transportar la caixa. Les cantonades arrodonides també poden pressionar les zones reflexes de la mà, una pràctica extreta de la medicina tradicional xinesa. La caixa és reutilitzable.
The Recognition
About the A' Design Award d'Argent
Tang Chao Funció principal: Embalatge de te de viatge és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Tang Chao Funció principal: Embalatge de te de viatge sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Tang Chao Funció principal: Embalatge de te de viatge és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- 1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging.
2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying.
4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture. - Dimensions & Packaging
- tea box: 55*55*55mm
tea bag: 70*70*90mm - Tags
- Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
- Production Technology
- 1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly.
2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases.
3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept. - Design Challenge
- 1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly.
2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation. - Research
- Research Type: Product Development and Theoretical Research
Research goal: Create a green packaging for travel tea
Research methods: design creativity, cultural heritage, physical development
Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture. - Inspiration
- 1. People's need for tea boxes during travel
2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health.
3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China
4. Environmental protection, health and green life concept - Project Duration
- The project finished in November 2019 in Shenzhen, China
- Operation Flow
- Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
- Team Members
- Yongjun Chen
Huang Zhang
Lei Xu
Peixiang Gao
Quantao Su
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