Sister's Ice Cream Gelat by Azadeh Gholizadeh

Sister's Ice Cream Gelat by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Or in Disseny d'Embalatge Competition Category.

OrEmbalatge· 2020

Sister's Ice Cream Gelat

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

A' Design Award d'Or Winner in Embalatge Category

62,953

Verified Award Winner

Verify Award Status for #104285

View at A' Design Award Press Release Award Badge

Colors

The Design

About Sister's Ice Cream Gelat

Aquest envàs està dissenyat per a la Companyia de Gelats Sisters. L’equip de disseny ha intentat fer servir tres dames, que recorden els fabricants d’aquest producte, en forma de colors alegres que provenen del gust de cada gelat. En cada sabor del disseny, s'utilitza la forma pf dgelat com a cabell del personatge, que presenta una interessant i nova imatge de l'envasat de gelats. Aquest disseny, en la seva nova forma, ha cridat molt l'atenció entre els seus competidors i ha tingut vendes elevades. El disseny tracta de crear envasos originals i creatius.

The Recognition

About the A' Design Award d'Or

Sister's Ice Cream Gelat és un guanyador del guardó A' Design Award d'Or, un reconeixement immensament prestigiós concedit a dissenys de primera categoria, meravellosos i extraordinaris. Els guanyadors d'Or són creacions summament innovadores, molt visionàries i gloriosament enlluernadores que reflecteixen el prodigi, la saviesa i la destresa dels seus dissenyadors. Es preveu que Sister's Ice Cream Gelat sigui un invent molt elogiat, pioner en tendències i monumental, que aporta un valor sense precedents. Aquest disseny guanyador del guardó A' Design Award d'Or és un projecte espectacular i respectat que beneficia molt i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Sister's Ice Cream Gelat crea sentiments intensos de desig, evoca passió, fomenta la creativitat i ens fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design is minimalist, it brings a human touch, which makes it different from similar products. The colors suggest freshness and coolness. An ice cream Packaging which stands out from the crowd with its puristic design and directs the focus on the essentials.
Dimensions & Packaging: width 80mm x Height 190mm
Tags: Unique, puristic, eye-catcher, high-quality, pleasant to touch, practical, friendly
Production Technology: Food grade Thickened BOPP Material
Design Challenge: it was really hard to satisfy the customer. they were far more strict and picky.
Research: This design comes from a detailed observation of the manufacturer identification.
Inspiration: It's a homemade ice cream made by three sisters. In this packaging, the product and manufacturer identities are performed minimally. The design has tried to implement the feminity which is lying in the manufacturer's identity. They wanted their brand to be feminine and to represent ice cream made by women. For this reason, the design of this packaging uses the character of the lady. It was very important for the manufacturer to show the concept of sisterhood along with the high quality of the product in the design of this packaging. After a lot of scrutinies, we concluded that using young ladies' characters alongside pure colors could be an interesting choice. A new form that attracts both the customer and the buyer of ice cream with its new look.
Project Duration: The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow: The trust of the customer must be won. Once having tasted the Ice Cream and when later he wants to buy this again, he must be able to remember the ice cream package design. Because their design is of high quality and unique. You recognize them immediately out of the crowd.
Team Members: Designer: Azadeh Gholizadeh
Illustrator: Azadeh Gholizadeh
Image Credits: Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018