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Pure Envasos De Suc by Azadeh Gholizadeh

Pure Envasos De Suc by Azadeh Gholizadeh is a highly esteemed winner of the very prestigious 2020 A' Design Award d'Argent in Disseny d'Embalatge Competition Category.


ArgentEmbalatge· 2020

Pure Envasos De Suc

by Azadeh Gholizadeh

Client: Azadeh Gholizadeh

A' Design Award d'Argent Winner in Embalatge Category

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Verified Award Winner

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Colors

The Design

About Pure Envasos De Suc

La base del concepte de Suc pur és un element emocional. El concepte de denominació i disseny desenvolupat s’orienta als sentiments i emocions del client, que serveixen per aturar la persona just al costat de la prestatgeria necessària i fer-la escollir entre la multitud d’altres marques. El paquet expressa els efectes dels extractes de fruites, els patrons de colors impresos directament en una ampolla de vidre que s’assembla a la forma de fruites. Destaca visualment la imatge dels productes naturals.

The Recognition

About the A' Design Award d'Argent

Pure Envasos De Suc és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Pure Envasos De Suc sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Pure Envasos De Suc és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Our package expresses the effects of fruit extracts, the colorful patterns directly printed on a glass bottle that resembles in the shape of fruits. It visually emphasizes the image of natural products.
Dimensions & Packaging
55 mm x 55mm x 200 mm
Tags
Bottle, Package, Fruits, Drink, Natural, Unique, Elegant, Iran
Production Technology
Glass
Design Challenge
Printing something on the curved bottle requires quite a high technique and was a challenge.
Research
Research objectives were to investigate similar products and try to achieve distinction from the competition, yet to stay in line within these segments of products. I made product mock-ups and tested its look against cafe bar, and lounge bar environments as well as its appearance in bar refrigerators and coolers with windows to get the best possible connection with the consumers.
Inspiration
This is a limited edition of fruity drink design which inspired by fruit shape. Moreover, I tried to use pure colors with minimal design. The fundamental reason that I used these items is that our customers wanted a unique design to show their product features clearly like being natural, clean and healthy, to name a few.
Project Duration
The project started in June 2018 in Iran and finished in August 2018 in Iran.
Operation Flow
This design will not only stand out in the store, but it also can be an art piece to decorate your room after you consume it. Additionally, it is directly printed on the bottle, it stays even having washed so you can reuse the bottle remaining the beautiful design.
Team Members
azadeh gholizadeh
Image Credits
Image #1: Photographer Azadeh Gholizadeh, 2018
Image #2: Photographer Azadeh Gholizadeh, 2018
Image #3: Photographer Azadeh Gholizadeh, 2018
Image #4: Photographer Azadeh Gholizadeh, 2018
Image #5: Photographer Azadeh Gholizadeh, 2018

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