Simply Interior de Botiga de Regals by Chu Ting Fai

Simply Interior de Botiga de Regals by Chu Ting Fai is a highly esteemed winner of the very prestigious 2021 A' Design Award de Bronze in Disseny d'Espais Interiors i Exposicions Competition Category.

BronzeInterior· 2021

Simply Interior de Botiga de Regals

by Chu Ting Fai

Client: Chu Ting Fai

A' Design Award de Bronze Winner in Interior Category

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Verified Award Winner

Verify Award Status for #105478

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Colors

The Design

About Simply Interior de Botiga de Regals

Simply és l'interior d'una botiga de regals situada a Macau. La botiga ven records, dolços i joguines. El disseny s'inspira en l'atmosfera del circ, simplificada en formes corbes. Formes còniques creen columnes decoratives i un sostre en forma de cúpula. S'utilitzen superfícies acolorides per atraure els nens i les famílies que hi passen a prop. La façana de la botiga està completament oberta per oferir una sensació acollidora. S'apliquen materials senzills, incloent-hi columnes corbes de guix reforçat amb vidre, paper pintat a les parets i rajoles de ceràmica al terra. La botiga ocupa aproximadament 52 metres quadrats.

The Recognition

About the A' Design Award de Bronze

Simply Interior de Botiga de Regals és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Simply Interior de Botiga de Regals sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Simply Interior de Botiga de Regals satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The retail mainly provides souvenir product, candy, toy...etc. To fit the aim of youth demographic, a colorful design and circus atmosphere will help to draw attention to the kids and family whose walk through. A fully open shop front also helps to have a welcome feeling.Decided to bring the curved shape with cone, to form of decorative column and domed ceiling structure, curvature of the Circus, in simplified way.
Dimensions & Packaging: It is about 52 square meters in area.
Tags: circus, gift shop, colorful, candy
Production Technology: Simple materials are used for this project. GRG curved column, different kind of wallpaper applied on wall, ceramic tiles for the floor. Special venetian paint applied to Facade.
Design Challenge: The hardest part of this design are technical construction issue. The making and fabrication of the curved vertical roller shutter used almost one month.
Research: Designer did many research of circus design in different countries, find out the most iconic elements of circus, and simplified the elements to applied on the design.
Inspiration: The World need more fun under global pandemic. As a souvenir shop under this new development, the retail operator try to take a different approach to others, this store in inspired from the amazing ambiance of Circus atmosphere, to allow their customer with a different shopping experience: Cheer and Fun.
Project Duration: The project started in March 2019 and finished in November 2019 in Macau.
Operation Flow: The project had been appointed to us during the main building still under construction period. We tried to understand the design style of adjacent area based on design drawings and renderings. After few round of discussion and presentation to Owner, Circus design style had been confirmed.
Team Members: Chu Ting Fai