Newker Logo El Disseny De Marca by Jian Sun is a highly esteemed winner of the very prestigious 2021 A' Design Award de Ferro in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.

FerroGràfic· 2021

Newker Logo El Disseny De Marca

by Jian Sun

Client: SunDesign Brand＆design（beijing）co.ltd

A' Design Award de Ferro Winner in Gràfic Category

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Verified Award Winner
Verify Award Status for #106798

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Colors

The Design

About Newker Logo El Disseny De Marca

L'objectiu de Newker és oferir serveis d'alta qualitat a la gent dels premis internacionals de la llengua xinesa. El disseny hi juga un paper important. L'edifici gràfic del Premi de Nova York és l'Empire State Building. La combinació de la paraula N i el gràfic de l'Empire State Building obre una porta a l'Empire State Building, que interpreta el concepte de servei internacional de Newk. Newker ha creat premis internacionals mundials gloriosos, canviants i innovadors, juntament amb intercanvis i cooperació internacionals de primer nivell, dels quals pot gaudir qualsevol persona afectada per la llengua.

The Recognition

About the A' Design Award de Ferro

Newker Logo El Disseny De Marca és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Newker Logo El Disseny De Marca sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Newker Logo El Disseny De Marca és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The company hopes to have a unique logo. Newker uses a simple logo to come up with the concept of "International Award Promoter". The graphics are simple, easy to remember and easy to recognize. The name "Newker" was inspired by several cross-cutting aspects, and seized the brand's "good resonance" to achieve the goal of better internationalization.
Dimensions & Packaging: It can be enlarged or reduced in equal proportions according to requirements, and the minimum length cannot exceed 15cm on the long side. The grid is standard drawing, and the proportion is set to prohibit deformation.
Tags: Award, brand, logotype, Newker Brand, design
Production Technology: Many elements have been created to complement the brand. From business cards, art festival billboards, printed portfolios, design patterns, social media, T-shirts and coffee cups. Each has its own technology, starting from offset printing, screen printing and acrylic UV printing.
Design Challenge: Newker's goal is to provide the best service to people who help international awards in Chinese. Design plays a very important role in it. The landmark building of the New York Awards is the Empire State Building. The combination of the N word and the Empire State Building graphic opens a door to see the Empire State Building, which better interprets Newker's international service concept. Newker works with world-class international exchanges and cooperation to create glorious, transforming, and innovative global international awards, which can be enjoyed by anyone affected by language.
Research: Based on Newker's advanced concept of promoters of international conventions, Newker's design promotes the operation of the New York International Advertising Awards. In order to be more active with international awards, contestants need information to enable them to become professional participants, reduce contestants’ budget mistakes, and help support international practices in communication between Chinese-speaking countries and contestants.
Inspiration: The name "Newker" is inspired by international awards. Newker's text logo consists of the letter N and the graphic of the US Empire State Building. Just like opening the door to promoting the New York International Advertising Awards, the New York International Television Film Awards, and the London International Awards, so is doing business in China. Strict, fair, efficient and sustainable development; accurately express the meaning and function of the brand.
Project Duration: May 2019 in China Shanghai
Operation Flow: The center of Newker is that people can achieve good results in the exciting Chinese area with international awards, improve or learn some of the most cutting-edge creative ideas. The International Award supports experts, consultants and assessments to provide advice to those in need. Humanized and strict, fair, efficient and sustainable development.The brand interacts with the media, whether it is paper, business cards, outdoor signs or billboards. Accurately expressed the slogan of the promoters of the International Awards.
Patents: "Copyrights belong to SunDesign, 2020."
Team Members: Sun Jian
Image Credits: Picture #1-5: Designer Sun Jian.