Huidao Envasos per a Condiments by Gaowei Xin

Huidao Envasos per a Condiments by Gaowei Xin is a highly esteemed winner of the very prestigious 2021 A' Design Award de Ferro in Disseny d'Embalatge Competition Category.

FerroEmbalatge· 2021

Huidao Envasos per a Condiments

by Gaowei Xin

Client: Shandong Veikao Advertising Co., Ltd

A' Design Award de Ferro Winner in Embalatge Category

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Verified Award Winner

Verify Award Status for #107761

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Colors

The Design

About Huidao Envasos per a Condiments

Huidao és un disseny d'envàs per a una gamma de salses condimentades i bases de brou guisat utilitzades per xefs professionals. Cada sèrie conté desenes de sabors, la qual cosa dificulta la selecció. En cada envàs s'imprimeixen il·lustracions senzilles i noms de sabors clars, de manera que el producte correcte es pugui identificar ràpidament. Un tap de rosca giratori substitueix l'obertura d'un sol ús anterior, la qual cosa permet tancar, emmagatzemar i reutilitzar el contingut. La bossa està feta de material polimèric PLA i es manté dreta, i cada envàs mesura 140 per 220 mil·límetres.

The Recognition

About the A' Design Award de Ferro

Huidao Envasos per a Condiments és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Huidao Envasos per a Condiments sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Huidao Envasos per a Condiments és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: When chefs choose other brands of products, because of the many flavors, it increases the difficulty of choosing. And other brands of products are mostly disposable, if the product can not be used up can not be well preserved. Designers use the most concise illustrations and names to distinguish the taste of different products, which facilitates the use of the kitchen. At the same time, the added cover can protect the storage of products.
Dimensions & Packaging: Width 140mm x Height 220mm
Tags: Huidao,seasoning soup,product packaging,seasoning sauce,veikao
Production Technology: The chef in use will cause product waste, so the designer added a rotatable screw cover on the packaging to extend the shelf life of the product. At the same time, the packaging bag is made of PLA polymer material.
Design Challenge: The two series of Huidao sauce are mainly used by catering chefs. Customers need to solve two problems: 1 - there are dozens of products in each series, so it is difficult for chefs to distinguish and use them. 2 - the previous packaging is disposable and must be used up at one time after being disassembled.
Research: Designers have found that chefs need to use dozens of different sauces when seasoning food. How to make the packaging simple and easy to distinguish different tastes? At the same time, it is necessary to solve the problem that the product can be used many times without causing the sauce taste deterioration. Therefore, designers use the most concise illustration vision and eye-catching taste name to distinguish tastes, and add a rotating cover to ensure the product quality and continue to use.
Inspiration: There are so many products in the two series of stewed soup and sauce that it is difficult for chefs to distinguish tastes when using them. At the same time, the original product design is one-time and cannot be preserved for a long time after opening. Designers need to help customers sort out products systematically and solve the problem of easy storage, so as to manage and use them by category.
Project Duration: The project was done within 2 months. The design is finished in Jinan, production in Jinan City, Shandong Province.
Operation Flow: When choosing seasonings with different flavors, chefs can intuitively select the desired seasoning on the desktop through intuitive illustration and product name. There is a rotatable cover on the top of the package, which increases the shelf life of the product. At the same time, the bottom of the package is self-supporting, which makes it more intuitive for the chef to use.
Team Members: Designer:
Gaowei Xin,
Cuipeng,
Yuerong Liu
Image Credits: VEIKA0, 2020.