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ReAim La Plataforma De Notificacions Push by Miodrag Karalejic

ReAim La Plataforma De Notificacions Push by Miodrag Karalejic is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Disseny d'Interfície, Interacció i Experiència d'Usuari Competition Category.


ArgentInterfície· 2021

ReAim La Plataforma De Notificacions Push

by Miodrag Karalejic

Client: ReAim

A' Design Award d'Argent Winner in Interfície Category

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Verified Award Winner

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The Design

About ReAim La Plataforma De Notificacions Push

ReAim ofereix una manera senzilla d'augmentar la participació dels usuaris. ReAim s'utilitza per enviar notificacions push dirigides als visitants perquè continuïn tornant. Aquesta plataforma proporcionarà als propietaris de diferents tipus de llocs web que tornin a implicar-se i arribin al seu públic fins i tot quan no estiguin al seu lloc web mitjançant notificacions push. El seu objectiu és que qualsevol persona pugui publicar una campanya, afegir creativitats i començar a enviar missatges push en qüestió de minuts després de registrar-se.

The Recognition

About the A' Design Award d'Argent

ReAim La Plataforma De Notificacions Push és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que ReAim La Plataforma De Notificacions Push sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. ReAim La Plataforma De Notificacions Push és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
ReAim offers many of the standard targeting features like
country, customer age, OS, browser type, etc. But when it comes
to targeting, in general, users who subscribe for push
notifications are already a very targeted group.

Some of the key features of ReAim are:
User Targeting, Audience Segmentation, Retargeting, Sequence Triggers, A/B/n testing, Conversion tracking, reporting & analytics,
Personalization & API integration.
Dimensions & Packaging
ReAim is intended to be used on desktop computers through a web browser. It was designed on a 1600 wide canvas and is fully responsive to desktop devices.
Tags
ui, ux, ui design, ux design, web, web design, branding, brand design, logo, logo design
Production Technology
The entire design of the product including the logo and branding material was done in Sketch. The app prototype was done in the Invision app.
Design Challenge
Being one of the forerunners in the push notification 'field,' we didn't have many resources to look after. Many platforms are poorly designed and are not easy to understand by a user with no prior experience working with such websites.
Research
In parallel to designing, we were also spending quite some time researching similar platforms and relevant examples that could lead to a better user experience. Some of the platforms that helped us find relevant content for our research are Awwwards, Behance, Dribbble, UXArchive, Invision, and similar.
Inspiration
ReAim is a platform of the future for push notifications services.
We have built ReAim with the goal that anyone can publish a
the campaign, add creatives, and start sending push messages
within minutes after signing up.

For those who have used any kind of campaign manager in the past, the interface is very familiar and intuitive, and the process is very logical and understandable to the user.
Project Duration
It started in January 2020 and launched in August 2020.
Operation Flow
We have put many efforts into UX and UI, which is visible in the
clean design, despite many cluttered analytics reports and
numbers available to the customers.
Team Members
Platform Marketing Lead: Marko Ćirković
Development Lead: Marko Roganovic

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Good Design Deserves Great Recognition

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