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Lost Species Il·lustracions Educatives by Lara Wilkin

Lost Species Il·lustracions Educatives by Lara Wilkin is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.


ArgentGràfic· 2021

Lost Species Il·lustracions Educatives

by Lara Wilkin

Client: Lara Wilkin

A' Design Award d'Argent Winner in Gràfic Category

Colors

The Design

About Lost Species Il·lustracions Educatives

Les tres infografies serveixen de base per introduir el tema de l'Efecte Làtzer. Inclouen «Les Sis Grans Extincions Massives», «La Vetlla Mortal de les Espècies», així com una infografia de les «Falgueres i Plantes amb Flors Locals» (basada en la Rote Liste, 2018). L'Efecte Làtzer es basa en la temàtica de l'Efecte Làtzer, tal com el va encunyar el paleontòleg David Jablonski. Aquest fa referència al redescobriment involuntari (per accident, mitjançant una expedició o a través de projectes de reubicació) d'una forma de vida prèviament perduda o considerada extinta.

The Recognition

About the A' Design Award d'Argent

Lost Species Il·lustracions Educatives és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Lost Species Il·lustracions Educatives sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Lost Species Il·lustracions Educatives és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The three information graphics serve as a basis
to introduce the topic of the Lazarus-Effect. They include The Six Major Mass Extinctions, Death Watch of the Species, as well as an information graphic of the local Fern Plants and Flowering Plants (based on the Rote Liste, 2018).
Dimensions & Packaging
Original Sizes

Farn- und Blütenpflanzen (Ferns and Flowering Plants) 16045 / 32000,
Die 6 großen Massenaussterben (The 6 Major Mass Extinctions) 32000 / 10733, Todesuhr der Arten (Death Clock of Species) 12669 / 12319
Tags
Lazarus Effect, Infographics, Natural sciences, mass extinction, extinction, animal welfare
Production Technology
First a drawn layout, than Adobe Illustrator (only used trackpad)
Design Challenge
The hardest part was it to visually compress the complex topic informations of extinction from the anthropological, biological and paleontological side into an understandable graphic. The infographics are a part of the Lazarus Effect-Campaign, special attention is paid to the complementary interaction.
The subject deals with the death and (mass) extinction. The black and white style in detail and the rich contrasted illustrations are the best way of visualization and communication for this serious topic.
Research
Research with anthropological, biological and paleontological literature, as well as support of various natural history museums.
The design is rich in detail. They are drawn as vector graphics in black and white and thus fits in well with most of the musee's scenographic installations.

The graphics are structured in such a way that the viewer can discover more and more. All thre infographics are in a large-format and understandable for everyone. The Topics are compressed and build on on each other.
Inspiration
To educate about the extinction history and to promote the idea of sustainability among the general public, with emphases that extinction can be reversed, and to raise awareness of positive and negative human in uences on Nature. They are a part of the LazarusEffect campaign.
Project Duration
The project startet in may 2020
Operation Flow
The information graphics have been developed to accompany and introduce the Lazarus Effect campaign.
Team Members
Lara Wilkin
Image Credits
Photos:

Zoologisches Forschungsmuseum Alexander Koenig
Adenauerallee 160
53113 Bonn
Germany
Tel: +49 228 9122-0
Fax: +49 228 9122-212

Museum für Naturkunde - Berlin
Invalidenstr. 43
10115 Berlin
Germany
Tel: +49 030 889140 - 8591
Fax: + 49 030 889140 - 8814

Naturhistorisches Museum Wien
Maria-Theresien-Platz
1010 Wien
Tel.: + 43 1 52177-0
Fax: + 43 1 52177-578

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