Selfie Konditori Bar de postres by Alex Kovachev is a highly esteemed winner of the very prestigious 2021 A' Design Award de Ferro in Disseny d'Espais Interiors i Exposicions Competition Category.
FerroInterior· 2021
Selfie Konditori Bar de postres
Client: Idea International
A' Design Award de Ferro Winner in Interior Category
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- Verified Award Winner
- Verify Award Status for #120978
The Design
About Selfie Konditori Bar de postres
Selfie Konditori és un bar de postres a Tromsø, Noruega, amb una superfície total de 130 metres quadrats. L'interior va ser dissenyat per crear un espai lluminós i càlid durant els llargs i foscos dies i nits del nord. El marbre, el llautó i els miralls de tons daurats es combinen amb textures naturals i una abundant vegetació, elements que la ciutat troba a faltar a causa del seu clima extrem. Els accessoris amb miralls i el mobiliari brillant fet a mida reflecteixen el tema de l'autoreflexió i la joia que suggereix el nom del local. Els elements de colors estan dissenyats per adaptar-se als clients i per facilitar la presa de fotografies.
The Recognition
About the A' Design Award de Ferro
Selfie Konditori Bar de postres és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Selfie Konditori Bar de postres sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Selfie Konditori Bar de postres és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This eatery in Tromso, Norway was to create a small oasis of brightness in the sometimes long and dreary northern days and nights. As an added requirement the client asked that we make the space into-photogenic a new, but often occurring request nowadays.
- Dimensions & Packaging
- The total area of the space is 130 square meters.
- Tags
- dessert bar, energising experience, floral ornaments, brass details, bespoke furniture
- Production Technology
- The materials such as brass, mirrored fixtures and glossy bespoke furniture used in the interior are reflecting the idea of "the perfect selfie" sticking to the theme of self-reflection and joy.
- Design Challenge
- The name of the venue "Selfie" was already chosen when we got assigned to work on the interior thus the team needed to find a way not only to give guests a beautiful set when someone is taking their picture but also to facilitate the taking of selfies as much as possible.
- Research
- We approached the design with a concept to create a decor with bright, warm tones using marble, brass, and gold-toned mirrors as well as natural and warm textures and a lot of greenery, something which the city lacks due to the harsh climate.
- Inspiration
- The primary inspiration for space came from the already chosen name "Selfie" which proposed a joyful and fun look at the dessert bar concept, creating a fun and bubbly interior, curated by reflections, color, and brass finishings.
- Project Duration
- The project started in January 2019 and was finished in September 2019 in Tromso, Norway.
- Operation Flow
- The colorful features in the space are molded to fit the user's needs in order to create an energizing experience.
- Team Members
- Creative Director: Alex Kovachev
Designer: Gergana Panteva - Image Credits
- Image #1: Photographer TJA Studio
Image #2: Photographer TJA Studio
Image #3: Photographer TJA Studio
Image #4: Photographer TJA Studio
Image #5: Photographer TJA Studio
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