Diplomatic Relations Disseny de logotip by Salvita Bingelyte

Diplomatic Relations Disseny de logotip by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2021 A' Design Award d'Argent in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.

ArgentGràfic· 2021

Diplomatic Relations Disseny de logotip

by Salvita Bingelyte

Client: Salvita Design

A' Design Award d'Argent Winner in Gràfic Category

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Verified Award Winner

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Colors

The Design

About Diplomatic Relations Disseny de logotip

Diplomatic Relations és un logotip creat per a l'Ambaixada d'Alemanya a Vílnius. El disseny simbolitza els vincles entre Lituània i Alemanya. Inspirat en les banderes nacionals tricolors, es van dibuixar tres marques de verificació per a cada país amb els colors de la seva bandera. Les marques discorren com dos costats paral·lels, com les vies del tren que s'allunyen i després es tornen a ajuntar. Les marques de verificació vermelles es combinen per representar l'amistat i la unitat. El símbol de colors es col·loca sobre un fons blanc i es pot aplicar a la papereria, la publicitat exterior i els obsequis corporatius. La repetició del símbol en línia forma un patró.

The Recognition

About the A' Design Award d'Argent

Diplomatic Relations Disseny de logotip és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Diplomatic Relations Disseny de logotip sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Diplomatic Relations Disseny de logotip és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The logo was created for the German Embassy in Vilnius to symbolize diplomatic relations between Lithuania and Germany. Inspired by tricolor national flags, three check marks were created for each country using the colors of their flags. The marks represent two parallel sides, like train tracks heading in opposite directions, but coming back together again and being connected. The red check marks are combined, representing friendship and unity between the two countries.
Dimensions & Packaging: To enhance the visibility of the logo and keep original colors, it was decided to use a colored symbol on a white background.
Tags: Logo, symbol, visual identity, branding, corporate identity, graphic design, Salvita Bingelyte, Salvita Design, Lithuania, Germany
Production Technology: The symbol of Lithuanian German cooperation is easily applied to stationery, outdoor advertising and corporate gifts. Combining more symbols in one line creates a pattern that can be used in many places.
Design Challenge: After drawing numerous symbols, it finally came to a modern and memorable logo design which will be used by the German Embassy in Lithuania for its external communication, events and promotional goods.
Research: A national flag is the most easily recognizable country symbol, so while searching for similarities between the two countries, the same patterns stood out in their flags and it was decided to find symbols that could seamlessly utilize these patterns, hence the check marks became a logical design solution.
Inspiration: Lithuania and Germany are connected by a long, rich history. Bilateral relations between the two states existed from 1918 and again since 1991 when Lithuania regained its independence just a few months after the reunification of Germany and diplomatic relations were restored.
Project Duration: Started in January 2021 and finished February 2021 in Vilnius, Lithuania.
Operation Flow: The symbol highlights the relationship between the two countries by visually uniting the colors of their flags. The logo reflects the moment when two countries diplomatically unite, moving forward together into the future. The colorful marks provide a dynamic symbol, expressing the multifaceted relationship between Lithuania and Germany.
Image Credits: Erin Hope Stevens (Copywriter)