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The Wine Barrel Classic Embalatge by Antonia Skaraki

The Wine Barrel Classic Embalatge by Antonia Skaraki is a highly esteemed winner of the very prestigious 2022 A' Design Award de Ferro in Disseny d'Embalatge Competition Category.


FerroEmbalatge· 2022

The Wine Barrel Classic Embalatge

by Antonia Skaraki

Client: The Wine Barrel

A' Design Award de Ferro Winner in Embalatge Category

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Verified Award Winner

Verify Award Status for #129344

Colors

The Design

About The Wine Barrel Classic Embalatge

Els dissenyadors van presentar el barril de vi en el seu entorn natural, el barril. Van utilitzar codis de la degustació de vi (celler, barrils, fluxos) i van trencar els estereotips del vi embotellat i van dissenyar l'embalatge perquè The Wine Barrel comuniqui la qualitat d'un vi extret directament del barril i van invertir la idea establerta que el bon vi només pot existir en un envàs de vidre.

The Recognition

About the A' Design Award de Ferro

The Wine Barrel Classic Embalatge és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que The Wine Barrel Classic Embalatge sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. The Wine Barrel Classic Embalatge és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable and elitist hobby that can only be enjoyed within a wine expertise context.
A new wine category came up, The wine out of the box, which is the notion of moving wine from the big barrel to a smaller barrel so as to not lose its natural habitat.
Dimensions & Packaging
Carton paper, aluminium bag, plastic tap / 17cm Width 14 Height 20,6 cm depth / Hexagonal carton bag
Tags
Wine Barrel, wine, Packaging, Design, Barrel, cellar, out_of_the_box
Production Technology
TheWineBarrel was made out of cardboard and it’s easily recycleable.
Design Challenge
A fine wine isn’t necessarily a bottled wine. This was the core of the challenge; to reverse the established idea that quality wine can only exist in a glass container and to bring down the perception that good wine is an unreachable, elitist hobby that can only be enjoyed within a wine expertise context.
Research
Using creativity to democratize the art of wine tasting provided us with an amazing challenge, making the design of TheWineBarrel’s shape the highlight of this project.
Inspiration
TheWineBarrel maintains a visual representation of a wine’s natural home, while simultaneously democratizes the process of wine tasting, bringing it down from a crème de la crème ritual to a laid back evening with friends experience. Aside from its appearance, the symbol for this new, shared experience was enforced with the way the wine is served, with the use of a tap on the package.
Project Duration
The Project Started in October 2020 in Athens and is still ongoing.
Operation Flow
TheWineBarrel offers an easy to carry handle, allowing it to become a perfect gift for visiting friends or family, while its tap makes serving as simple as pouring water on a glass.
Team Members
Greative Director: Antonia Skaraki
Art Director: Andreas Deskas

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