Art Stroyka Fest La Identitat Del Festival Familiar by Tanya Dunaeva is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.
BronzeGràfic· 2022
Art Stroyka Fest La Identitat Del Festival Familiar
A' Design Award de Bronze Winner in Gràfic Category
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The Design
About Art Stroyka Fest La Identitat Del Festival Familiar
La identitat corporativa del festival es basa en les senyalitzacions utilitzades durant les obres de construcció. Els seus colors principals: vermell, groc i verd corresponen als colors corporatius dels tres conjunts residencials que van acollir el festival. Les línies de marques de construcció s'apliquen a un cavallet d'art, símbol de creativitat, combinant tant el tema de la construcció com el de l'art en una imatge.
The Recognition
About the A' Design Award de Bronze
Art Stroyka Fest La Identitat Del Festival Familiar és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Art Stroyka Fest La Identitat Del Festival Familiar sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Art Stroyka Fest La Identitat Del Festival Familiar satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The festivals corporate identity is based on the signal markings used during construction work. Its main colors: red, yellow and green correspond to the corporate colors of the three residential complexes that housed the festival. The lines of construction markings are applied to an art easel - a symbol of creativity, combining both the theme of construction and the theme of art in one image.
- Dimensions & Packaging
- Identity of the Festival is easily put on any Print and Outdoor Ads
- Tags
- Tanya Dunaeva, Typographics, Design, The Klen, Dmitry Krasnov
- Production Technology
- Graphic design in Photoshop and Printing for realization
- Research
- The key goal was to find commonality between Festival and the Construction. It was done throufh combining Construction type design and Canvas that represents Art in life
- Inspiration
- The typographic solution is designed in a strict and slightly dry style, reminiscent of signatures on architectural blueprints, which are always more important than the underlaying image. The strictness of the design of the festival, was consciously made as close to the real appearance of the construction site as possible. It is emphasising the idea that there is always a place for creativity even in such serious professions as construction.
- Project Duration
- The project was projected during 2 month in Moscow city and was presented (realized) in Samara city as part of the celebration of the International Children's Day on June 1, 2021
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