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Little Fairy Sèrie d'il·lustracions by Tingting Jing

Little Fairy Sèrie d'il·lustracions by Tingting Jing is a highly esteemed winner of the very prestigious 2022 A' Design Award de Bronze in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.


BronzeGràfic· 2022

Little Fairy Sèrie d'il·lustracions

by Tingting Jing

Client: Northeastern University of China

A' Design Award de Bronze Winner in Gràfic Category

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Verified Award Winner

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Colors

The Design

About Little Fairy Sèrie d'il·lustracions

Little Fairy és una sèrie d'il·lustracions que personifiquen flors com a dones que porten el qipao, el vestit tradicional xinès. Cada figura es basa en un estudi del caràcter i l'estat d'ànim vinculats a una flor diferent. Les imatges es dibuixen amb programari vectorial informàtic. Un marc envolta cada escena i suggereix una finestra, que dóna a la imatge una sensació de profunditat. Els patrons a banda i banda del marc estan adaptats de motius tradicionals xinesos i es mostren en baix relleu. La sèrie uneix la cultura tradicional amb el disseny modern per compartir la bellesa de l'art xinès.

The Recognition

About the A' Design Award de Bronze

Little Fairy Sèrie d'il·lustracions és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Little Fairy Sèrie d'il·lustracions sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Little Fairy Sèrie d'il·lustracions satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a series of illustrations of flower fairies, which are presented in the form of Chinese traditional dress cheongsam through the personification of flowers, and then convey the beauty of Traditional Chinese culture
Dimensions & Packaging
Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, cmyk.
Tags
Flower fairy series, flowers, Cheongsam, Republic of China, illustrations, relief
Production Technology
The series of illustrations are drawn by illustrators using computer software. The use of computer design using a high level of relief technology from the production, showing the details of an exquisite illustration.
Design Challenge
How to match the tonality of different flowers with the human images in the design process is a process worthy of in-depth study. In the design, keywords are extracted from different flower images and feelings, and then the keywords are matched with human beings for redesign
Research
Flower fairy series of illustrations will be in the image of Chinese traditional cheongsam women personified image design. After studying the characters, feelings and styles represented by different flowers, the designer used computer vector rendering technology to draw a series of flower personification. The work simulates the form of ancient people in the window in the way of frame, creating a proper sense of space in the picture. Meanwhile, in pattern design, both sides of the frame are redesigned according to traditional Chinese patterns, and presented in bas-relief form. Through print and Internet dissemination, so that people can better understand the artistic beauty of traditional Chinese culture.
Inspiration
Inspiration comes from the combination of traditional culture and modern design. In today's rapidly developing era, traditional culture should also be updated. Based on the association of different tonality of flowers, and then design their anthropomorphic images, the picture can make more people know and be familiar with the beauty of Traditional Chinese culture
Project Duration
Little fairy launched in China 2022.
Operation Flow
The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
Team Members
Art direction: Huo Kai, designer: Jing Tingting
Image Credits
Image #1 : Illustration Huo kai&Jing Tingting, 2022.
Image #2 : Illustration Jing Tingting, 2022.
Image #3 : Illustration Jing Tingting, 2022.
Image #4 : Illustration Jing Tingting, 2022.
Image #5 : Illustration Jing Tingting, 2022.

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