El disseny Big Dream Disseny Visual de Alice Zong és un guanyador molt estimat del prestigiós 2023 A' Design Award d'Argent en la Categoria de Competició de Disseny Gràfic, Il·lustració i Comunicació Visual.

ArgentGràfic· 2023

Big Dream Disseny Visual

de Alice Zong

Client: Alice Zong Design

Guanyador del A' Design Award d'Argent en la Categoria de Gràfic

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El Disseny

Sobre Big Dream Disseny Visual

Aquest disseny visual ret homenatge al Mes de l'herència asiàtica i pacífica americana amb una barreja d'estils tradicionals i moderns que captura l'essència de l'art clàssic xinès. Les pinzellades matisades mostren la bellesa i la profunditat d'aquesta forma d'art. L'estudi mostra un equilibri de sofisticació i significat cultural que és sinònim de cal·ligrafia xinesa, destacant la seva rellevància per a la cultura asiàtica. El llenguatge del disseny és atemporal, fusionant art i disseny per connectar-se amb la bellesa del passat alhora que obre un camí cap al futur, en celebració de la cultura asiàtica i pacífica americana.

El Reconeixement

Sobre el A' Design Award d'Argent

Big Dream Disseny Visual és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Big Dream Disseny Visual sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Big Dream Disseny Visual és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Darrere del Disseny

Dossier de Premsa

Crèdits, membres de l'equip i detalls tècnics proporcionats pel dissenyador.

Propietats Úniques: This project is distinguished by its focus on Chinese calligraphy and its cultural significance to Asian Pacific American heritage. It blends traditional and modern styles, showcasing the beauty and richness of the art form through nuanced brushstrokes. The fusion of traditional and modern styles creates a timeless and relevant design language, where art and design merge to create a visual language that transcends boundaries and connects us to the beauty of the past while forging a path towards the future. This study exhibits a fine balance of sophistication and cultural richness that is synonymous with Chinese calligraphy, highlighting the art form's cultural importance and relevance to Asian Pacific American heritage.
Dimensions i Embalatge: Width 10-inch x Height 10-inch visual design
Etiquetes: Visual design, Digital design, Graphic design, Typography, Color, Chinese Elements
Tecnologia de Producció: In the spirit of Asian Pacific American Heritage Month, the designer conducted research on traditional Chinese elements and utilized innovative technologies to create a stunning design. Using Adobe Illustrator, digital Kanji strokes were translated and written, while Adobe Photoshop and Adobe Lightroom CC were used to create a layout and combine the Kanji strokes of Big Dream with photography backgrounds. The result is a beautiful blend of traditional and modern techniques that celebrate the cultural significance of Chinese calligraphy and its relevance to Asian Pacific American heritage.
Repte de Disseny: This project balanced traditional Chinese calligraphy with modern design, honoring the significance of Asian Pacific American Heritage Month. Extensive research, including traveling to China and consulting with calligraphers, fully understood the art form's cultural significance. The stunning poster design seamlessly blends tradition and modernity, showcasing the timeless beauty of Chinese calligraphy while embracing contemporary design. It highlights the rich cultural heritage of Asian Pacific Americans and the importance of celebrating their contributions to art and design.
Recerca: The research traced the roots of Chinese calligraphy, exploring the Kanji symbol for "Big Dream." Learning from master calligraphers in China, I gained a deeper appreciation for the beauty and complexity of this art form, capturing its essence in my designs. This journey celebrates Asian American Heritage Month, my culture, and heritage, and highlights the importance of our dreams for our future.
Inspiració: This visual design draws inspiration from Chinese calligraphy, creating a unique and exquisite aesthetic that honors the richness of the Asian culture. The Kanji symbol for "Dream" represents the endless possibilities in the environment, striking a balance of sophistication and cultural richness synonymous with Chinese calligraphy. Each brush stroke captures the essence of traditional Chinese art, reflecting a deep appreciation for cultural heritage. The design language is timeless and relevant, merging art and design to connect us to the beauty of the past while forging a path towards the future, in celebration of the richness of Asian Pacific American culture.
Durada del Projecte: The project was started in Nov 2021 in the U.S. and finished in March 2023
Flux d'Operació: This experimental visual layout was created with a focus on design concepts and a deep appreciation for cultural heritage, in honor of Asian Pacific American Heritage Month. The translated calligraphy art Chinese Kanji strokes of Big Dream were incorporated into Photoshop to create a distinctive and delicate impressionistic style that reflects the exquisite elegance and rich cultural heritage of China. This unique style is intended to be utilized across all visual materials and communications for the brand, connecting with audiences and forging a path towards the future while honoring the past.
Patents: Alice Zong
Membres de l'Equip: Alice Zong
Crèdits de les Imatges: Image #1: Designer/Creator Alice Xi Zong, Variations, 2023
Optional Image #1: Designer/Creator Alice Xi Zong, Variations, 2023
Optional Image #2: Designer/Creator Alice Xi Zong, Variations, 2023
Optional Image #3: Designer/Creator Alice Xi Zong, Variations, 2023
Optional Image #4: Designer/Creator Alice Xi Zong, Variations, 2023