Tiger Spirit L'art Dels Mitjans Digitals by Kaze Park

Tiger Spirit L'art Dels Mitjans Digitals by Kaze Park is a highly esteemed winner of the very prestigious 2022 A' Design Award de Ferro in Disseny Gràfic, Il·lustració i Comunicació Visual Competition Category.

FerroGràfic· 2022

Tiger Spirit L'art Dels Mitjans Digitals

by Kaze Park

Client: 4bd Studio

A' Design Award de Ferro Winner in Gràfic Category

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Verified Award Winner

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Colors

The Design

About Tiger Spirit L'art Dels Mitjans Digitals

La seva obra d'art es va produir com una obra d'art de vídeo combinant pintura en 2D, obres d'art digitals i imatges digitals en 3D amb una gran torre de mitjans de 20 m d'alçada. Va treballar en l'animació de colors coreans, elements naturals i animals anomenats tigres perquè poguessin moure's per les obres d'art digitals i va expressar l'atmosfera de l'art clàssic coreà amb obres d'art digitals modernes. Va convertir el significat de les quatre estacions de Corea en art digital utilitzant il·lustracions del temps i l'espai mitjançant efectes digitals.

The Recognition

About the A' Design Award de Ferro

Tiger Spirit L'art Dels Mitjans Digitals és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Tiger Spirit L'art Dels Mitjans Digitals sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Tiger Spirit L'art Dels Mitjans Digitals és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The characteristics of this project are media works expressed on large media towers and wide electronic boards which are embodied in motion works that move with 3d and expressed as lively works.

His work was produced by combining 2d painting, digital work, and 3d digital imaging work with a 20 meter high large media tower and was presented as a video.

Each scene of his work is effective, and there is an element that makes the work more immersive. It is a work produced in consideration of Nft sales.
Dimensions & Packaging: Tiger Spirit illustration was created in Photoshop Rgb Cmyk color mode and spine & 3d max program. The size is 6720mm x 15,000mm. It is made of digital art.
Tags: kazepark, illustration, tiger, digital, spirit, energy, southkorea, artist, hope, season
Production Technology: In this case the brush used in traditional South Korea painting is used to create texture. And it first scans it and saves it as digital data.

Using the digital program adobe Photoshop sketch basic color and detail color using the touch of a traditional korea brush are performed in order. The important point here is that the traditional korea way of expressing pictures is a art that is expressed with digital graphics.

He used the final result of 2d and the 3d video work together to make it a work.
Design Challenge: The illustration he should have drawn is a new type of work with value for a new year. It is an illustration that intuitively expresses the world where nature and animals coexist together, meaning the time and value of the season. The digital effect was added to the illustration to express the seasonal elements of spring, summer, fall, and winter, the flow of time, and a sense of space.

Through a new type of illustration that combines 2D works with 3D effects, it contains symbolic values and meanings of animal tigers living in nature, and is designed with the aim of works that can give people energy of health and hope.
Research: Brush is one of the elements used in painting in Korea.

He uses traditional Korean brushes to express the touch of paintings. And his expression was embodied in a new form of illustration through the combination of digital graphics and traditional painting styles.

In this project, he focused on the eco-friendly connection between nature and animals. The important concept of this project is the harmony and meaning of nature.
Inspiration: Among the Eastern cultures, there is a culture that expresses one year and 12 months as animals. 2022 is the Year of the Tiger.

Tigers are symbols of strength and pray for health. Many people around the world are suffering from viruses. Like the meaning of the energy of the tiger in this work, it symbolizes and hope that many people can live a healthy and happy life.
Project Duration: The illustration of this project began design production in august 2016 and was released in Seoul. South Korea in January 2017.

The project's illustration began in January 2022 and was displayed across the country in February. South Korea in February 2022.
Operation Flow: He created a new digital work together in 2022 at the 4BD studio and presented a digital exhibition. It is a Korean work with the spirit of a tiger.

Tigers have long been symbols of strength and health. In Asia, there are 12 animals that symbolize the year. 2022 is the year that symbolizes tigers, and many people have created works to pray for health with their families.

He tried to convey energy so that many people could be happy and healthy with their families through lively works.
Team Members: Motion Designer-Terry.J
Image Credits: image #1 KazePark Tiger Spirit-01
image #2 KazePark Tiger Spirit-02
image #3 KazePark Tiger Spirit-03
image #4 KazePark Tiger Spirit-04
image #5 KazePark Tiger Spirit-05