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Tuliplanet Gifts Envasos de te by Leung MukChi

Tuliplanet Gifts Envasos de te by Leung MukChi is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Disseny d'Embalatge Competition Category.


BronzeEmbalatge· 2023

Tuliplanet Gifts Envasos de te

by Leung MukChi

Client: Shenzhen Endess3 Culture Communication Co., Ltd

A' Design Award de Bronze Winner in Embalatge Category

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Verified Award Winner

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The Design

About Tuliplanet Gifts Envasos de te

Tuliplanet Gifts és una capsa de regal de te creada per a una marca de te xinesa. L'envàs es construeix al voltant del logotip de la marca, que mostra un tigre sostenint una tulipa a la boca. La imatge fa referència a la idea que fins i tot un tigre pot aturar-se per olorar una flor. A la capsa s'apliquen motius tradicionals com una grua, núvols de bon auguri i un jardí de te. Aquests elements vinculen el te de l'interior amb la natura i amb el patrimoni cultural xinès. La intenció és mostrar que les persones que viuen en una era materialista encara poden trobar un moment de calma i espiritualitat a través de beure te.

The Recognition

About the A' Design Award de Bronze

Tuliplanet Gifts Envasos de te és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Tuliplanet Gifts Envasos de te sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Tuliplanet Gifts Envasos de te satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a tea gift box design. The design was constructed by a list of key terms such as, the metaphor of the logo "in me the tiger sniffs the rose", surrounded by a mental field, cultural inherited and tea. These ideas finally turn out to visual elements, for instance, Crane, auspicious clouds, tea garden, etc. All the elements are used for expressing the key theme - although we are living in a materialistic era, we could still have the connection between nature and spiritual world by drinking tea.
Tags
Oriental aesthetics, Chinese traditional culture, Lu Yu: Cha Jing, Tea etiquette Chinese year of the tiger, Mid-Autumn Festival
Inspiration
The founder born in the year of "Tiger". As it knows as the "king of beast"so that it becomes the key visual element of the brand. As you can see that the logo is a tulip held in the mouth of a tiger, it has a meaning of "in me the tiger sniffs the rose", the idea has also extended to the gift box design.
Project Duration
Finished in Guangzhou on August 27th, 2021

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