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Misifu Yueyan Serum Envàs per a cura de la pell by Suzhou Misifu Cosmetics Co., Ltd

Misifu Yueyan Serum Envàs per a cura de la pell by Suzhou Misifu Cosmetics Co., Ltd is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Disseny d'Embalatge Competition Category.


BronzeEmbalatge· 2023

Misifu Yueyan Serum Envàs per a cura de la pell

by Suzhou Misifu Cosmetics Co., Ltd

Client: SuZhou Misifu Cosmetics Co., Ltd

A' Design Award de Bronze Winner in Embalatge Category

Colors

The Design

About Misifu Yueyan Serum Envàs per a cura de la pell

El sèrum Misifu Yueyan és un envàs dissenyat per a un sèrum antiarrugues premium. L'ampolla pren la seva forma de la pedra del llac Taihu, un símbol estètic tradicional xinès conegut per les seves qualitats arrugades, poroses, primes i transparents. Una textura còncava i convexa dóna a la superfície un aspecte pètric que canvia segons l'angle des del qual es visualitza l'ampolla. Les ampolles d'ambre i de cera d'abella permeten als usuaris identificar cada funció pel color i la forma. Els degradats galvanitzats afegeixen un acabat modern. L'ampolla mesura 40 per 40 per 122 mil·límetres.

The Recognition

About the A' Design Award de Bronze

Misifu Yueyan Serum Envàs per a cura de la pell és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Misifu Yueyan Serum Envàs per a cura de la pell sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Misifu Yueyan Serum Envàs per a cura de la pell satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a product packaging designed for premium anti-wrinkle essence. It draws inspiration from Taihu Lake stone, which features wrinkled, leaky, thin, and transparent, with the concept of time flow embedded in, showing the collision of high technology and traditional aesthetics of Jiangnan. By delicately carving the bottle, the design team shows the natural and unadorned beauty sculpted by time and conveys the product's efficacy in firming skin, preventing aging, and shaping young body lines.
Dimensions & Packaging
40mm x 40mm x 122mm
Tags
Skincare packaging, Taihu Lake stone texture, carving, traditional aesthetics of Jiangnan, a combination of fashion craftsmanship and traditional aesthetics
Production Technology
The design team has adopted amber and beeswax bottles based on the efficacy of the products, so that users can quickly know the functions by appearance and color. The concave and convex texture gives the bottle a lake stone like visual effect, showing the long sculpted natural beauty. It is an organic integration of fashion craftsmanship and traditional aesthetics, with a modern technology of electroplating gradients to create a time flowing technological highlight on the packaging surface.
Design Challenge
The main challenge in developing the product was to put the features of irregular texture and shape of the Taihu Lake stone to the bottle. The irregular shape could easily make the bottle lose its center of gravity and appear less inviting. Starting from the commonality between the structure of the Taihu Lake stone and the bottle, and incorporating the positioning of brand from the aesthetics of Jiangnan skin, the design team achieves a delicate balance after thousands of attempts.
Research
Taihu Lake Stone is known as one of the top four wondrous stones in China, and is one of the important aesthetic symbols of traditional Chinese culture. This series of packaging incorporates the Taihu Lake Stone into the design of the bottle, which conveys the classical Chinese art of stone appreciation in a modern aesthetic and expression, allowing the users of world to experience the traditional Chinese culture, and also reviving and carrying forward the traditional Chinese culture.
Inspiration
The design is derived from the first of the four wondrous stones in China: Taihu Lake Stone (an important aesthetic symbol of traditional Chinese culture), which features wrinkled, leaky, thin, and transparent. Its unique irregular beauty fits with the concept of sculpting time and reshaping skin. In this way, the design team presents the unique beauty of time flow, which also echoes the efficacy in preventing aging, firming skin, and shaping young body lines.
Project Duration
The product was established and developed in Jiangsu, China in October 2021 and listed in Jiangsu, China in September 2022.
Operation Flow
The concept of product time carving is conveyed through the bottle. By shaping after the wrinkled, leaky, thin and transparent Taihu Lake stone, it gives the product a unique texture. When users observe the product from different angles, the bottle will show different visual effects due to the concave and convex texture and the refraction of metal. The irregular and hand friendly shape enhances the experience of user from vision to touch, building connections between multiple senses.

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