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Bannou L'impermeable by Bywater Goodie Inc.

Bannou L'impermeable by Bywater Goodie Inc. is a highly esteemed winner of the very prestigious 2023 A' Design Award d'Argent in Disseny de Moda, Indumentària i Vestuari Competition Category.


ArgentModa· 2023

Bannou L'impermeable

by Bywater Goodie Inc.

Client: Bywater

A' Design Award d'Argent Winner in Moda Category

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Verified Award Winner

Verify Award Status for #146138

Colors

The Design

About Bannou L'impermeable

L'abric versàtil per a tot el temps és una obra mestra del disseny que equilibra perfectament la funcionalitat i l'estil. Compta amb característiques impressionants com la resistència a l'aigua, la transpirabilitat i les propietats a prova de vent, el que el fa adequat per a qualsevol condició meteorològica. L'ús de materials d'alta qualitat li confereixen una textura luxosa que és perfecta per a esdeveniments formals, però també es pot vestir amb un aspecte casual afegint o traient la caputxa desmuntable. La silueta tradicional amb accents moderns és un disseny atemporal que es pot portar a qualsevol entorn, inclòs l'escena empresarial.

The Recognition

About the A' Design Award d'Argent

Bannou L'impermeable és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Bannou L'impermeable sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Bannou L'impermeable és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The name of the coat "Bannou" means versatility in Japanese. The concept of "a raincoat to be worn on a 'Harenohi'" has 2 meanings. The first is "a raincoat to be worn on "sunny days (harenohi)", which can be used as a normal coat without getting stuffy on sunny days. The second is "a raincoat to be worn on "special occasions (Harenohi)". It is made of high-grade materials and has a formal silhouette so that it can be worn on special occasions.
Dimensions & Packaging
Size:M,L,XL / Color:Black,Navy,Beige / Water Pressure Resistance:20,000 mm / Moisture Permeability:8,000 g/m2/24hr
Tags
Coat, Raincoat, Macintosh, Balmacaan Coat, Waterproof Coat
Production Technology
Our goal was to create this coat that could be worn over a suit as a normal coat (not recognizable as a raincoat). Therefore, we chose a fabric with high moisture permeability (8,000g/m2/24hr) and water pressure resistance (20,000mm), while focusing on the texture of the material. The zipper is a concealed type, and the hood is removable for formal use. To prevent the zipper from being seen, the front portion and the joint with the hood are ingeniously designed.
Design Challenge
The structure of the detachable hood is designed to hide the zipper at the joint of the hood. The thickness of the overlapping fabrics made sewing difficult, and the structure was changed many times before reaching the present structure.
By making the hood detachable, it can be worn on formal occasions, and by completely concealing the zipper at the joint, it can be worn with the collar up.
The zipper would look casual if it were visible. We have made it so that the zipper is not visible even when worn unbuttoned.
Research
We have confirmed there are several raincoats on the market with a similar concept, but they have visible zippers (or were never intended to be hidden in the first place), the hood is not removable, and the texture of the material is very nylon-like, which we feel does not completely hide the fact that it is a raincoat we feel they do not completely hide the fact that it is a raincoat. This item differs from these in that the material texture, silhouette, and details (such as the zipper being concealed) are carefully selected to make it look like an ordinary coat from the outside.
Inspiration
The two conditions for wearing a raincoat are 1) It is raining and 2) You have a raincoat at that time, but since 2) You have a raincoat at that time cannot be satisfied, we thought there would be few opportunities to wear a raincoat. Therefore, we thought if we could wear it on usually without getting steamed up, it would be convenient when it comes time to wear a raincoat. An outdoor jacket would satisfy the requirement, but there are not many stylish and formal types on the market.
Project Duration
Development period:October 2020-June 2021
Launch:July 2021
Operation Flow
Water pressure resistance & moisture-wicking fabric, Detachable hood, waterproof seals, waterproof zippers
Patents
Bywater is regostered trademark(JAPAN) of GOODIE Inc.
Copyrights belong to GOODIE Inc.
Team Members
Hideyuki Kishihara
Image Credits
Photo:Shohei Yoshida
Video:Ion Yamazaki
Model:Riley Eusden

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