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Dragon Spirit Chinese Baijiu Envasos per a Ampolla de Licor by Yingsong Chen

Dragon Spirit Chinese Baijiu Envasos per a Ampolla de Licor by Yingsong Chen is a highly esteemed winner of the very prestigious 2023 A' Design Award de Bronze in Disseny d'Embalatge Competition Category.


BronzeEmbalatge· 2023

Dragon Spirit Chinese Baijiu Envasos per a Ampolla de Licor

by Yingsong Chen

Client: Long Hun Liquor Industry (China) Co., Ltd

A' Design Award de Bronze Winner in Embalatge Category

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The Design

About Dragon Spirit Chinese Baijiu Envasos per a Ampolla de Licor

El Baijiu Xinès Dragon Spirit és un disseny d'envàs per a un licor xinès. El disseny s'inspira en la pintura a pinzell de la dinastia Song del Sud, Nou Dracs. Un drac de la pintura apareix a l'ampolla, i el cap del drac està format en metall, traslladant la imatge de dues dimensions a tres dimensions. El cap metàl·lic es combina amb una representació daurada del riu Chishui a sota, suggerint un drac vessant aigua des del cel. La tapa evoca un segell imperial i porta set segells. S'utilitzen paper, PMMA, vidre i metall.

The Recognition

About the A' Design Award de Bronze

Dragon Spirit Chinese Baijiu Envasos per a Ampolla de Licor és un guanyador del guardó A' Design Award de Bronze, un reconeixement altament prestigiós concedit a dissenys sobresortints que es distingeixen per la creativitat, l'enginy i l'astúcia. Els guanyadors de Bronze són artefactes ampliament hàbils i sorprenentment creatius que autentiquen la vasta experiència, la imaginació i el recurs dels seus dissenyadors. Es preveu que Dragon Spirit Chinese Baijiu Envasos per a Ampolla de Licor sigui un objecte molt apreciat, admirat i estimat, notablement professional i innovador. Aquest disseny guanyador del guardó A' Design Award de Bronze incorpora les millors pràctiques de l'art, la ciència, el disseny i la tecnologia i és excel·lent per la seva atenció al detall. Dragon Spirit Chinese Baijiu Envasos per a Ampolla de Licor satisfà esplèndidament les necessitats, toca els desitjos, encisa els sentiments i crida la curiositat.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The dragon from the "Nine Dragons" is used on the bottle. The dragon's head are made of stereometallic material. The combination of ancient paintings and metal dragons, the dragon from the two-dimensional space of ancient paintings to three-dimensional space which feels like the dragon has flown out of an ancient painting and leaped onto the paper.
The head of the dragon and the golden "Chishui River" below are cleverly combined, just like a dragon spitting water in the sky.
Dimensions & Packaging
140mmx140mmx300mm
Production Technology
Paper, PMMA, glass, metal
Inspiration
Inspired by the Chinese brush painting "Nine Dragons" of the Southern Song Dynasty. The metal dragon's head was flying from the ancient painting. Combination of 2D and 3D space. The lid of the bottle is like Qianlong's imperial seal. 7 seals on it, including the 6 seals Qianlong put on the Nine Dragons.The other one is the seal of "Chen Rong",which pays tribute to this great artist. Chinese liquors are also the masterpieces of Chinese brewers, paying tribute to the spirit of the craftsman.
Team Members
Creative Director: Yingsong Chen
Illustrator: Huandi Li
3D: Wei Hu
Design: Huandi Li, Pan Wang

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