Jelly Fresh Envàs per a condiments by Rodrigo Chiaparini

Jelly Fresh Envàs per a condiments by Rodrigo Chiaparini is a highly esteemed winner of the very prestigious 2023 A' Design Award d'Argent in Disseny d'Embalatge Competition Category.

ArgentEmbalatge· 2023

Jelly Fresh Envàs per a condiments

by Rodrigo Chiaparini

Client: Chiapa Design

A' Design Award d'Argent Winner in Embalatge Category

26,196
Verified Award Winner
Verify Award Status for #150413

View at A' Design Award Press Release Award Badge

Colors

The Design

About Jelly Fresh Envàs per a condiments

Jelly Fresh és un concepte d'envàs per a una línia de condiments en pols destinats a la preparació de peix. El disseny s'inspira en la figura del noi repartidor de diaris i evoca el vell costum d'embolicar el peix fresc amb paper. Una fotografia del noi repartidor de diaris es combina amb la tipografia, la maquetació i els elements gràfics per crear un vincle amb el consumidor. La gamma inclou tres sabors i dos formats d'envàs, de manera que els condiments són fàcils d'utilitzar a la cuina. Una maquetació moderna i neta amb una paleta de colors distintiva ajuda que les llaunes destaquin al prestatge.

The Recognition

About the A' Design Award d'Argent

Jelly Fresh Envàs per a condiments és un guanyador del guardó A' Design Award d'Argent, un reconeixement extraordinàriament prestigiós concedit a dissenys d'alta gamma, esplèndids i impressionants. Els guanyadors d'Argent són obres tremendament brillants i summament creatives que il·lustren la perícia, el talent i la perspicàcia excepcionals dels seus dissenyadors. Es preveu que Jelly Fresh Envàs per a condiments sigui una obra meravellosa i de gran lluïment, remarcablement professional i profundament innovadora. Aquest disseny guanyador del guardó A' Design Award d'Argent és un invent molt notable i admirat que beneficia i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Jelly Fresh Envàs per a condiments és una creació molt envejada que evoca desitjos, introdueix sentiments positius i desperta sorpresa i admiració.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
Dimensions & Packaging: As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
Tags: brand, packaging, fish brand, packaging seasoning design
Production Technology: It's a Concept Design Project.
Design Challenge: Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
Research: We did not create or develop research for the creation of this project.
Inspiration: Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
Project Duration: The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
Operation Flow: A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
Team Members: Creative Director and Designer: Rodrigo Chiaparini
Design Assistant: Amanda Rodrigues
Design Assistant: Anna Balardin