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Beidacang Junfei Wine Envàs de licor by Xingyun Wubai

Beidacang Junfei Wine Envàs de licor by Xingyun Wubai is a highly esteemed winner of the very prestigious 2023 A' Design Award d'Or in Disseny d'Embalatge Competition Category.


OrEmbalatge· 2023

Beidacang Junfei Wine Envàs de licor

by Xingyun Wubai

Client: North Okura

A' Design Award d'Or Winner in Embalatge Category

47,458

Verified Award Winner

Verify Award Status for #150537

Colors

The Design

About Beidacang Junfei Wine Envàs de licor

El vi Beidacang Junfei és un disseny d'envàs de licor fet de vidre i paper. La forma de l'ampolla segueix la teoria del disseny dels cinc sentits i fa referència al maquillatge de flor de presseguer de la dinastia Tang. El tap de l'ampolla té forma de flor de presseguer i està decorat amb una antiga agulla de cabell de fènix. La caixa exterior pren la seva forma del coll creuat i la solapa dreta del vestit Hanfu. Una nansa està integrada al coll de la caixa d'una sola peça, de manera que l'envàs és fàcil de transportar. El disseny vincula el nom de la marca amb la vestimenta històrica xinesa.

The Recognition

About the A' Design Award d'Or

Beidacang Junfei Wine Envàs de licor és un guanyador del guardó A' Design Award d'Or, un reconeixement immensament prestigiós concedit a dissenys de primera categoria, meravellosos i extraordinaris. Els guanyadors d'Or són creacions summament innovadores, molt visionàries i gloriosament enlluernadores que reflecteixen el prodigi, la saviesa i la destresa dels seus dissenyadors. Es preveu que Beidacang Junfei Wine Envàs de licor sigui un invent molt elogiat, pioner en tendències i monumental, que aporta un valor sense precedents. Aquest disseny guanyador del guardó A' Design Award d'Or és un projecte espectacular i respectat que beneficia molt i fa avançar els límits de l'art, la ciència, el disseny i la tecnologia. Beidacang Junfei Wine Envàs de licor crea sentiments intensos de desig, evoca passió, fomenta la creativitat i ens fascina.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Taking the brand name "Concubine Jun" as the central idea of the design, the design theme of Huaxia's "dressing the country" is to refine the "peach blossom makeup" that was popular in the Tang Dynasty to highlight the graceful, graceful and luxurious atmosphere presented by the concubine.
Dimensions & Packaging
five senses design
Tags
Fashion、Liquor packaging、
Production Technology
Glass, Paper
Design Challenge
Advance the development of packaging design
Research
Based on five-sense design theory, anthropomorphic design.
Inspiration
Based on the design theory of the five senses, the bottle shape is designed with peach blossom makeup, and the bottle cap is shaped like a peach blossom and decorated with ancient hairpins decorated with phoenix hairpins, reflecting the spirit of "junfei". The box is based on the "cross-collar right lapel" of Hanfu as the creative point, creating a visual feast of "Phoenix Crown and Xia Phi". The ingeniously designed handle at the collar is convenient for consumers to carry.
Project Duration
15.9.2022 Shenzhen
Operation Flow
The box is based on the Hanfu "Jiaoling right lapel" as the creative point,The ingeniously designed handle at the collar of the one-piece box is easy for consumers to carry.
Patents
Shenzhen Jixing Creative Design
Image Credits
Shenzhen Jixing Creative Design

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