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Gujin-National Treasure Envàs per a Ampolla de Baijiu by Hua Yun

Gujin-National Treasure Envàs per a Ampolla de Baijiu by Hua Yun is a highly esteemed winner of the very prestigious 2024 A' Design Award de Ferro in Disseny d'Embalatge Competition Category.


FerroEmbalatge· 2024

Gujin-National Treasure Envàs per a Ampolla de Baijiu

by Hua Yun

A' Design Award de Ferro Winner in Embalatge Category

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Verified Award Winner

Verify Award Status for #153980

Colors

The Design

About Gujin-National Treasure Envàs per a Ampolla de Baijiu

Gujin-Tresor Nacional és un disseny d'envàs per a baijiu xinès. L'ampolla està feta de ceràmica, amb un cos de color jade blanc i una tapa i base daurades. La base quadrada evoca un segell de jade de l'antiga reialesa xinesa. Cinc dracs reunits a la coberta exterior simbolitzen la prosperitat i la pau nacionals. A l'interior, un tap esfèric porta un motiu de drac. La forma s'inspira en la cultura imperial xinesa i l'estètica oriental tradicional. L'ampolla mesura 200 mm d'amplada, 350 mm d'alçada i 200 mm de profunditat. El disseny funciona com a recipient i com a objecte decoratiu per a l'exposició i la col·lecció.

The Recognition

About the A' Design Award de Ferro

Gujin-National Treasure Envàs per a Ampolla de Baijiu és un guanyador del guardó A' Design Award de Ferro, un reconeixement prestigiós concedit a bons dissenys que compleixen els requisits professionals i industrials esperats de creacions ben dissenyades. Els guanyadors de Ferro demostren una gran habilitat, una alta especialització, una comprensió experta i la capacitat creativa dels seus creadors. Es preveu que Gujin-National Treasure Envàs per a Ampolla de Baijiu sigui una creació molt apreciada, admirada i estimada que és pràctica i innovadora. Aquest disseny guanyador del guardó A' Design Award de Ferro integra les millors pràctiques del sector i té característiques tècniques competents lligades al coneixement i al talent. Gujin-National Treasure Envàs per a Ampolla de Baijiu és respectat per la seva minuciositat i està pensat per oferir millores en la qualitat de vida que ajuden a fer del món un lloc millor.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The base of the bottle is square, exuding a solemn and elegant atmosphere, as if it were a jade seal of ancient Chinese royalty from the bottom. The five dragons gathered on the outer cover symbolize national prosperity and peace, bringing blessings to all. The spherical dragon pattern hat inside reveals a mysterious oriental charm, showcasing the mystical allure of the East
Dimensions & Packaging
Width: 200mm x Height: 350mm x Depth: 200mm
Tags
Chinese Baijiu, Oriental Aesthetics, Packing design
Production Technology
This product mainly uses ceramic materials. The main color of the bottle body is white jade, combined with a golden lid and base, which reflects the noble and luxurious nature of ancient Chinese royalty.
Design Challenge
This product is a manifestation of the noble symbol of the emperor. It is meticulously designed to integrate the images of jade seal, dragon, and four immortals, highlighting the majesty and dominance of the emperor.
Research
Designers have discovered that in China, the emperor is the most noble symbol, representing the supreme authority. Designers want to reflect this sense of nobility and awe to consumers, allowing them to experience the majesty of the emperor.
Inspiration
Integrating thousands of years of Chinese imperial culture, combining the nobility and elegance of ancient Chinese emperors with the symbolism of five dragons gathering together, and combining it with modern technology, this work presents a unique and precious masterpiece.
Project Duration
The project started in April 2023 in Shenzhen and finished in August 2023 in Shenzhen.
Operation Flow
In terms of product experience, for consumers, this product is not only an innovative wine container but also an art piece with display and collection functions, which can be displayed as a decorative item in the home.
Image Credits
HuaYun Design

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